Skip to content
Tuesday 11 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE
MorningWire

European business, markets and politics

FTSE 100
10,844.19
-0.17%
DAX
26,391.42
+0.26%
CAC 40
8,714.94
-0.13%
STOXX 50
6,551.22
+0.24%
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
More
GermanyFranceBankingAIEnergyFintechPropertyCapital Markets
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
  • DE
Wednesday 12 November 2014 9:02 pm  |  Updated:  Friday 07 June 2019 4:33 pm

Psychometrics: Behavioural tests are a secret weapon for any business

By: Martin Reed

Add as a preferred source on Google

Behavioural tests are vital to productivity.
 
In the world of work, success comes from the crucial combination of individuals having the right skills for the role, and also a working style that matches their business environment.
 
While a CV is useful for determining the former, how can businesses gain an additional understanding of a person’s working style – are they assertive, communicative or process-driven? And what about their underlying motivators, levels of emotional intelligence, or even their fears?
 
UK businesses need to wise up to using psychometric assessments to gain this knowledge – because doing so will ultimately help improve workplace performance.
 

WHAT ARE THEY REALLY THINKING?

Psychometric tests can show businesses what their staff are really thinking. Are they happy? Is their working environment most suited to getting the best out of them? Behavioural assessments provide an insight into aspects like an individual’s preferred working style and their behaviour under pressure. Our test measures four factors: dominance, influence, steadiness and compliance.
 
Using it enables businesses to maximize their learning and development budget, and better understand where staff morale can be further supported. And staff can evaluate their behavioural preferences and development needs. For example, those who score highly on “dominance” tend to be assertive, competitive and driven by results, so are likely to respond to autonomy and challenges in a role.
 
Critically, employers are given the opportunity to appreciate that we all possess different working styles, each of which brings its unique value to an organisation.
 
From here, managers and staff can be trained to modify and adapt their behaviour to better connect with colleagues and clients. For example, individuals displaying high “influence” traits may be prone to speaking too much, so potentially need to be more concise with colleagues who respond better to clear direction.
 

THE NATIONAL PICTURE

Assessments can also give insight into the working population at large. For example, we recently conducted a study examining the working behaviour of 477,188 UK workers, and found that between 2011 and 2014 there has been a 17 per cent decrease in “dominance” as a lead trait in the population.
 
This attribute is often seen as the working preference for entrepreneurs – it teases out competitive tendencies, perseverance when challenged and the drive to achieve results. But the recent fall suggests that, as a workforce, we are now less likely to be assertive or selfstarting.
 
Interestingly, another of our studies revealed that twice as many young people report a preference for being competitive and assertive self-starters than the current working population. We suggest this indicates that, despite the entrepreneurial boom the UK is currently seeing, even more drive may lie with the next generation.
 
Martin Reed is chief executive and chairman of Thomas International, a global provider of people assessments.
 

Streamline money saving

AwardWallet
Free
 
A boon for any travelling business person, AwardWallet keeps track of the loyalty schemes you participate in, from air miles and hotels to credit card points. You can get a detailed view of every scheme you’ve added to your wallet, and use the quick search to rattle through your usage history. You can see a travel overview, and air miles can be consolidated. You can even view your flight status and alternative options. The app will also work without internet connection.
 

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Morning Wire Content

Related Topics

Trending Articles

  • Energy discount scheme for homes near new pylons branded ‘bribe’ by Reform

  • Inside Formula 1’s £10,000 hospitality ticket on the back of a moving lorry

  • London Stock Exchange boss: We should know which companies our pensions are backing

  • WP Engine Opens Smart Search AI to the WordPress Ecosystem

  • Options Unveils H1 2026 AtlasFeed and Raw Market Data Feed Expansion

More from Morning Wire

  • The seven growth tests every Budget must pass

    Opinion
    Chancellor holding iconic red budget box outside Downing Street, symbolizing UKs annual budget announcement
  • Rory Sutherland joins Adam Smith Institute as senior fellow

    News
    Business meeting with diverse professionals discussing financial growth strategies in a modern conference room setting
  • Fifa crisis: Is it possible to defend Infantino’s World Cup sell-off plan?

    Sport Business
    Gianni Infantino speaks near the FIFA World Cup trophy as Donald Trump sits, wearing a red Trump Was Right About Everythin...
  • Graduate start-ups require a new kind of office

    Partner
    High-resolution view of Halkin Street, showcasing the architectural details and vibrant urban atmosphere.
  • Fixing the £100,000 tax trap would be a bold first step – let’s not undermine it by taxing investment more

    Opinion
    Canada skyline featuring iconic skyscrapers and modern architecture against a clear blue sky
  • Tax online businesses more to save Britain’s struggling high streets

    Opinion
    Bustling Oxford Street with shoppers, iconic red buses, and storefronts under a clear sky in a vibrant urban scene
  • British consultants face slowdown as corporate spending slumps

    Consulting
    London office workers collaborating on AI and tech projects, surrounded by computers and digital interfaces in a modern wo...
  • Businesses can’t keep waiting for political stability

    Opinion
    Canada boundary dragon statue symbolizing economic uncertainty amidst political instability
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Business

  • Markets
  • Banking
  • Technology
  • Energy
  • Property
  • Fintech

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook