Amazon share price touches record high after adding three million Prime members over Christmas
Shares in Amazon have touched a record high after a stellar performance over the Christmas period.
In morning trading, Nasdaq-listed shares in the online retailer and increasingly jack-of-all-trades touched $694.55, an intraday all-time high, after reporting record sales of devices and Prime membership over the festive season.
More than three million members joined Amazon Prime in the third week of December alone, giving them access to free delivery and Amazons TV show and movie streaming service. Each Prime customer pays £79 per year for a range of services.
"Over 200m more items shipped for free with Prime this holiday and members doubled their viewing hours of Prime Video compared to last year," said Amazon chief executive Jeff Bezos.
Amazon shares have more than doubled since the start of the year.