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Tuesday 01 November 2011 8:03 pm

BEYOND THE INTERNET | MATCHMAKING THROUGH PEOPLE, NOT ALGORITHMS

By: KCS-content

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• Shared Tables Society, sharedtables.com

Arranges dinners where four single men and four single women meet. Members are invited by existing members: each time you sign up to a dinner or “table” you have to recommend four other singles. Attracts a high-calibre, international crowd of late-20s, early 30s professionals. Website is truly “cool”.

Upsides: Almost always good fun, and takes all pressure off the one-to-one format. Chance to meet several people at once.

Downsides: In the shared table format, it can be hard to form a connection with one person, and the night can end up feeling more friend-y than date-y.

• Picnic Project, thepicnicproject.com

An interview process determines eligibility – that, and the ability to pay a sizeable fee for membership. Lots of time-poor, cash-rich highflyers apply: women tend to be aged 30-40, men go up to 48. People are matchmade and sent on dates according to the co-founder Suze Cook’s intuition. Bills itself as a members club.

Upsides: You’ll meet people you might never have chosen online and they’ll all be successful. Cook’s strategy for matchmaking seems solid and fresh.

Downsides: Very expensive and there are likely to be some tricky customers, particularly the men, who will be rich and therefore potentially impossible to please.

• Social Concierge, socialconcierge.co.uk

A more party-focused matchmaking service for twenty-somethings who feel they’ve run out of dating options and don’t fancy going online. Would-be daters are “hand-picked” by the eccentric, larger than life founder, Nana Wereko Brobby and then hit the town together, probably in Shoreditch or Soho.

Upsides: There is a selective element, and it’s all imbued with a sense of “fun” – nothing dowdy or stiff here.

Downsides: The “hand-picked” aspect is a bit of an unknown quantity, and if you’re looking for a super hard-working professional to date, this may not be quite right.

• Drawing Down the Moon, drawingdownthemoon.co.uk

The name refers to a contemporary Wiccan practice, but the service is anything but witchy, charging a substantial fee for membership following interview. Billed as “the introduction agency for thinking people”, members are said to be “well-educated and successful”.

Upsides: You probably won’t end up with a hippie and may well meet people who are both interesting and successful.

Downsides: Founded in 1984, it lacks the contemporary image, and the founder and MD – pictured in a video still on the homepage – looks a bit eccentric.

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