Nations Championship will bring a tectonic shift in sport, say rugby chiefs November 17, 2025 Rugby’s new Nations Championship, which starts next year and will pit the best of the Northern and Southern Hemispheres against each other, “signals a tectonic shift in the sport” says Six Nations CEO Tom Harrison. The biennial competition will comprise three rounds apiece in July and November followed by a three-day Finals Weekend, the inaugural [...]
Europe or US: Which sports league system will come out on top? November 16, 2025 Three distinct sports league models are all jostling for dominance in global sport. For decades, European, US and centralised leagues have defined how sport is run, financed and experienced. But, as sport becomes a focus for global investment and a key part of the entertainment industry, traditional models are breaking down. The question is, which [...]
Cricket’s biggest problem isn’t the format, it’s the marketers November 15, 2025 The fireworks have faded, the John Lewis ad has landed, and the smell of gunpowder is giving way to the scent of linseed oil. It can only mean one thing: cricket’s oldest rivalry is back. On 21 November England face Australia once again in the Ashes. As Jofra Archer (hopefully) starts his run-up or Zak [...]
Official: British Basketball Federation goes into liquidation, GBBL assessing legal options November 14, 2025 The British Basketball Federation has gone into liquidation, blaming “a significant and unanticipated reduction in income and unforeseen expenditure”. The BBF said it had been unable to meet its liabilities and had appointed insolvency firm Begbies Traynor to assist in placing it in liquidation. It follows a damaging legal battle with Super League Basketball over [...]
Zverev latest to enter luxury market with Loewe deal November 14, 2025 Tennis player Alexander Zverev is the latest sports star to cross over with luxury, announcing a deal with German AV brand Loewe. Zverev, also German, is taking part in the ATP Finals this week in Turin and follows Kylian Mbappe in agreeing a global brand ambassador deal with Loewe, which is headquartered in Kronach. It [...]
2026 World Cup: SoFi boss dismisses Trump threat to move games from LA November 14, 2025 The boss of the SoFi Stadium in Los Angeles says he expects the £4bn venue to play a key role in staging next summer’s 2026 World Cup despite US President Trump threatening to move games from the city. Trump has raised the prospect of stripping LA, San Francisco and Seattle of their scheduled fixtures if [...]
Amex cites sponsorship strategy for Gen Z and Millennial credit card surge November 14, 2025 The surge in Millennials and Gen Zers taking out American Express cards is “definitely” down to the financial services provider going big on sponsorship, it says. The New York-headquartered card issuer states that over 60 per cent of Amex’s new global consumer card acquisitions “represent Millennials and Gen Z”, something they attribute to their drive [...]
British Basketball Federation set to go into administration, say sources November 14, 2025 The British Basketball Federation, the sport’s national governing body, is expected to go into administration imminently, multiple sources have told Morning Wire. It is understood that many of the BBF’s duties will be transferred to Basketball England and that the ban on British referees officiating in competitions run by world governing body Fiba has been [...]
WRU chiefs should eat humble pie over empty Wales rugby stadium November 14, 2025 The redeeming factor for Wales in their 28-52 loss to Argentina in Cardiff is that only 50,000 had to watch it inside the Principality Stadium. That’s not because the team’s national arena has a 50,000-seat cap for this game, or because renovation works forced the closure of a stand. It was because millions of Welsh [...]
Crystal Palace: Steve Parish casts doubt on long-term future and eyes return to Adland November 13, 2025 Crystal Palace chairman Steve Parish has cast doubt on his long-term future in football, revealing that he is tempted by a return to the advertising industry. Parish, 60, made his fortune with marketing production company Tag Worldwide before leading a consortium of wealthy Palace fans who rescued the club from administration in 2010. Subsequent stake [...]