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Sport Business

  • British Basketball Federation could face second lawsuit in row with clubs

    July 2, 2025

    The embattled British Basketball Federation (BBF) could face a second round of legal action after the owners of Manchester Basketball warned they are still considering joining Super League Basketball (SLB) in suing the governing body. Manchester Basketball chiefs have been left dismayed by the BBF’s decision last month to effectively block their participation in next [...]

  • Trump’s Scottish golf tournament gets crypto sponsor in Nexo

    July 2, 2025

    The DP World Tour has signed a major three-year partnership with crypto firm Nexo that will see it sponsor the revived Scottish Championship held at Donald Trump’s Aberdeenshire golf course. Nexo will also become a partner to six of the European circuit’s biggest events, including the season-ending DP World Tour Championship, and become the tour’s [...]

  • New greyhound racing stadium offers hope of sporting revival

    July 2, 2025

    A new greyhound stadium in Wolverhampton has sparked hopes of a revival of the pastime despite track closures across the country. It was announced in March that greyhound racing will cease in Swindon at the end of the year, with Romford the sole arena in greater London following the closure of Crayford in January. The [...]

  • Aston Villa sign UK licensed Xapo Bank as club partner

    July 2, 2025

    UK licensed crypto firm Xapo Bank has partnered with Premier League club Aston Villa in a deal that will see them become the official partner of the club’s pre-season tour to the United States. The self proclaimed “pioneering private bank” was established in 2013 and last year passported its banking licence to the UK. And [...]

  • BBC facing fight to retain £60m Wimbledon broadcast rights

    July 2, 2025

    The BBC faces the prospect of having to significantly increase its rights fee to the All England Club to extend their exclusive coverage of Wimbledon beyond 2027 amid increased competition for tennis amongst broadcasters.  While Wimbledon’s status as a Category A “crown jewel” event means live coverage has to remain available on free-to-air channels, the [...]

  • Global sports market forecast to be worth $600bn by 2030

    July 1, 2025

    Growth of the global sports market is forecast to accelerate, making it worth $600bn (£438bn) by 2030, according to a report published today by consultancy Kearney. The market has grown an average of five per cent annually since 2020 but that rate is expected to increase to eight per cent, the report says. “Sport is [...]

  • Premier League kicks off AI era with five-year Microsoft deal

    July 1, 2025

    The Premier League has inked a five-year deal with Microsoft to overhaul how fans engage with the game. But the tie-up also tightens Big Tech’s grip on British sport, reigniting scrutiny over data use and monetisation. Under the agreement, Microsoft will become the League’s official cloud and AI partner, with its Copilot technology powering a [...]

  • London City Lionesses score Nike kit deal following promotion to WSL

    July 1, 2025

    London City Lionesses have secured a high-profile kit deal with Nike following their promotion to the Women’s Super League (WSL) for the first time.  The trailblazing club – owned by American Michele Kang – are the only side in the WSL to be fully independent, with no ties to a men’s professional team in the [...]

  • E1 Series in €20m fundraise as it plots expansion and London race

    July 1, 2025

    Celebrity-backed electric powerboating series E1 is seeking around €20m (£17m) from a fresh round of fundraising as it this week steps up plans to secure a race in London. E1 has engaged Rothschild and Co to seek an investor to inject capital, which bosses have earmarked for a second fleet of boats and commercial and [...]

  • West Ham announce betting sponsor year before gambling ban

    July 1, 2025

    West Ham United has announced a sponsorship deal with bookmaker Boyle Sports one year out from a voluntary Premier League gambling ban. Clubs in England’s top flight have agreed to scrapping gambling brands as front-of-shirt sponsors from the 2026-27 season. Irish bookies Boyle Sports will replace Betway at the London Stadium. The multi-year deal will [...]

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