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Sport Business

  • Cricket, rugby and football stars invest in health start-up

    November 4, 2024

    England rugby international Courtney Lawes and Arsenal footballer Ben White are also among the 60 professional sportspeople invested in The Players Fund.

  • Three hacks for becoming the Leicester City of sport business

    November 1, 2024

    Rooting for underdogs is a national characteristic we need to nurture – and not just on the field, argues Alejandro Scannapieco of digital transformation company Sportian. Everyone loves an underdog, particularly in sport. Whether it’s Emma Raducanu winning the US Open or Leicester City’s historic Premier League title, moments when great odds are overturned in [...]

  • Boost for Boehly at last: Is Chelsea chairman’s luck turning?

    October 31, 2024

    Things are looking up for Todd Boehly: while Chelsea are enjoying their best run of form since he became chairman, another of his sports teams, the LA Dodgers, have just won baseball’s World Series. The Dodgers secured their eighth title on Wednesday night when they clinched a 4-1 series win over the New York Yankees [...]

  • Ed Warner: Have sports missed esports boat – or was there never one to catch?

    October 31, 2024

    Ahead of the League of Legends Worlds 2024 in London this weekend, Ed Warner wonders whether sports have got esports all wrong.

  • Fifa ‘unfit’ to run football and even worse than Blatter era, says report

    October 30, 2024

    Fifa has been accused of remaining unfit to govern world football and in some respects being worse than before the existential crisis that forced it to introduce a raft of governance reforms eight years ago. A report by human rights and sport advocacy group FairSquare concludes that Fifa’s inherent structural flaws make it resistant to [...]

  • Women’s football scores £100m boost from new Sky and BBC TV deals

    October 30, 2024

    Sky Sports has secured an even bigger share of matches in the Women’s Super League as part of a record new long-term agreement billed as “the most significant broadcast partnership ever for women’s football”. The deal from 2025 until 2030 will see Sky show up to 118 WSL matches, more than three times as many [...]

  • Fifa lands first sponsor for controversial Club World Cup

    October 30, 2024

    Fifa’s Club World Cup has received a much-needed shot in the arm after electronic appliance brand Hisense signed up as its first sponsor. The deal comes less than eight months before the revamped and expanded 32-team competition is due to take place for the first time in the US next summer. Preparations have been blighted [...]

  • Ahead of the Game: A$AP Rocky’s Tranmere takeover hits a snag

    October 30, 2024

    Morning Wire has learned that one of Tacopina's key investors, who was providing around 30 per cent of the funding, pulled out last week.

  • Short Track World Tour: The league revolutionising for relevance

    October 29, 2024

    When you think of sporting innovation, what comes to mind? The Hundred, maybe, or Saudi’s tennis showcase 6 Kings Slam? Well what about short track speed skating? Because the International Skating Union (ISU) has just launched the first leg of a totally revamped world tour in which 28 franchises compete across six meetings. The ISU [...]

  • Football regulator boss should come from the Square Mile, says Crouch

    October 29, 2024

    Former sports minister Tracey Crouch says the incoming football regulator should be run by someone with a background in the City. Crouch has done more than anyone to give rise to the regulator by making it a key recommendation in her fan-led review of football governance. A revised bill laying out the watchdog’s proposed powers [...]

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