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Sport Business

  • Premier League eyes £30m NFT deal with Sorare

    October 28, 2022

    The Premier League is weighing up £30m-a-year digital tokens deal with Sorare, as the sport pushes into the world of non-fungible tokens (NFTs). According to reports from Mark Kleinman for Sky News, the top English clubs are set to meet with the French start-up later today to discuss a multi-year agreement. It is understood the deal [...]

  • Outrage grows as UK urges LGBT football fans to ‘compromise’ their sexuality during World Cup in Qatar

    October 28, 2022

    James Cleverly, this week re-appointed as Foreign Secretary, is increasingly under fire for comments he made about how British LGBT football fans should behave while in Qatar for the World Cup. A range of celebrities and thousands of people have taken to social media to express their dismay about Cleverly’s stance. The Foreign Secretary urged [...]

  • Final Premier League games could be make or break for World Cup hopes

    October 28, 2022

    The eyes of the footballing world are already beginning to look into their peripherals and see the opening day of the Fifa World Cup looking back at them. Because, in a little over three weeks, the first Middle Eastern World Cup, held in Qatar, will begin. It’s been a tournament shrouded in controversy since the [...]

  • Formula 1 desperately needs competition right up to the final race

    October 27, 2022

    No matter which army you fought for – Max Verstappen’s or Lewis Hamilton’s – after last year’s Formula 1 Abu Dhabi Grand Prix controversy, at least that event had one thing: something on the line. Last season looked as if we were embarking on a period of Formula 1 where three constructors could fight it [...]

  • Former Worcester Warriors coach leading consortium to buy club

    October 27, 2022

    Former Worcester Warriors coach Steve Diamond has announced plans to lead a consortium with the aim of buying the financially stricken club who are in the hands of administrators and have been expelled from Premiership Rugby. Under his plans, announced yesterday with an early afternoon visual presentation, Diamond would become chief executive of a project [...]

  • Ed Warner: My advice to aspiring youngsters is to do your homework

    October 27, 2022

    I never imagined I’d end up spending half my working week immersed in the world of sport. I stumbled into it via a serendipitous alignment of the stars in my mid 30s and have been privileged to parlay my enthusiasm for sport and my business knowledge into emotionally rewarding experiences for the past fifteen years. [...]

  • World Cup spells win for struggling advertising market

    October 27, 2022

    The ad sector is set to score a much-needed goal this winter with the Qatar World Cup driving up advertising spend. According to new data from the Advertising Association (AA), ad spend for the final quarter is set to climb by 4.5 per cent from last year’s record high, to a total of £9.5bn. This [...]

  • LIV Golf Series: Tour set for Team Championship finale in Miami

    October 26, 2022

    When simply completing the final weekend of the calendar earns you a minimum of $250,000 (£216,300), you know the reason why there’s a certain draw to the extravagant season finale of the LIV Golf Series. But at the Trump National Doral Golf Club from tomorrow, a solid three rounds of golf, on what’s known as [...]

  • BUCS the trend? Why Uni rugby should be at the core of English reformation

    October 25, 2022

    University rugby (BUCS) has all the capabilities to be the next generator of internationals should the Rugby Football Union (RFU) and Premiership Rugby restructure its pathways. A week ago, the RFU’s chief executive Bill Sweeney stated that the “once nuclear” option of central contracts for England internationals was on the table in order to solve [...]

  • Formula 1 circus heads to United States under Red Bull cloud

    October 21, 2022

    The title may have been wrapped up by Max Verstappen and the constructors’ title is within reach of his team Red Bull, but as the Formula 1 circus heads to the southern grandeur of the United States this weekend a sense of uncertainty in the sport continues to linger. Last week Red Bull – and [...]

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