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Sport Business

  • LIV Golf’s decline leaves sport with more questions than answers

    May 7, 2026

    LIV Golf. What was that all about? Ok, the past tense might be a bit harsh. But could anyone have the appetite and depth of pockets to rescue a venture that has burned through $5bn from the ignominy of collapse? Where too does this embarrassing failure leave Saudi Arabia and its sporting ambitions? Time has [...]

  • Is Mercedes-Benz’s $500m WTA Tour partnership value for money?

    May 7, 2026

    With the deal between Mercedes-Benz and the WTA Tour well underway, Matt Hardy heads to Madrid to see if its value for money. The supermarket meal deal, the cost of an upgrade to business class, the Category A versus Category B match ticket; value for money is one of capitalism’s greatest dilemmas.  It is a [...]

  • Cornish Pirates announce US investment into Champ Rugby team

    May 7, 2026

    US investors have taken a stake in Champ Rugby club Cornish Pirates as English ovalball continues to be seen as an attractive asset class. The Cornish Pirates, who play their home games at Mennaye Field in Penzance, have become the first known English rugby union club to onboard major American investors. J. Kenneth Moritz and [...]

  • Could jet fuel shortages stop fans going on holiday to Fifa World Cup?

    May 6, 2026

    Fans could stay away from next month’s Fifa World Cup as jet fuel shortages cause price hikes and travel uncertainty, experts have warned. The World Cup is being staged across North America with the United States, Canada and Mexico acting as co-hosts, but issues stemming from President Trump’s conflict with Iran could limit the numbers [...]

  • Sky Sports sign £1bn Formula 1 deal to freeze out Netflix and Apple

    May 6, 2026

    Sky Sports have moved to secure Formula 1 rights in a £1bn deal that freezes out Netflix and Apple. The rights upgrade sees the partnership between the British broadcaster and global motorsport series extend an existing deal that already ran to 2029 through to 2034. Sky became the home of Formula 1 in 2019. The [...]

  • Fifa defends World Cup ticket prices: ‘We had to apply market rates’

    May 6, 2026

    Fifa president Gianni Infantino has defended the price of tickets at this summer’s World Cup, insisting football’s world governing body “had to apply market rates”. Tickets for the tournament are the most expensive in its history and have triggered a wave of criticism, including a formal complaint from a fans’ group to the European Commission. [...]

  • Arsenal Champions League final run banks £123m and sets up record revenue

    May 6, 2026

    Arsenal’s run to the Champions League final has already banked the club more than £120m in prize money, paving the way for their highest-earning season ever. The north Londoners reached the final for only the second time in their history in Tuesday’s 1-0 win over Atletico Madrid, which clinched a 2-1 aggregate victory. And the [...]

  • Stormzy-backed Padel Social Club raises £5.5m to open three new sites

    May 6, 2026

    Stormzy-backed Padel Social Club has raised £5.5m from new investors to open three new sites across London. It comes as the business prepares to add a total of 17 new courts at sites at the O2, in Kentish Town and Paddington this year. The fresh investment includes leading consumer investors Clark Group and Active Partners, [...]

  • Exclusive: Two Super League clubs circling Saracens’ Ben Earl

    May 6, 2026

    Rugby league’s biggest clubs are circling England rugby union international Ben Earl after he made comments about switching codes. Morning Wire understands that both Warrington Wolves and Wigan Warriors are looking at the Saracens back-row, potentially targeting the 28-year-old for a move north after next year’s Rugby World Cup. Super League clubs get salary cap [...]

  • Bournemouth: Vitality Stadium expansion setback hits European plans

    May 6, 2026

    Bournemouth’s plans to redevelop the Vitality Stadium ahead of a potential first season in Europe have been hit by delays. In what has been a remarkable season, it is still on the cards for the south coast club to qualify for the Champions League. They sit sixth in the Premier League, which will earn a [...]

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