Luke Littler face trademark is ‘smart move’ but ‘not silver bullet’, say experts March 20, 2026 Darts sensation Luke Littler’s has moved to trademark his face amid AI deepfake fears. We ask IP and sports rights experts whether it checks out. Luke Littler and Matthew McConaughey aren’t obvious bedfellows, but the all-conquering darts sensation has taken a leaf out of the Magic Mike star’s playbook. Littler has lodged an application with [...]
Erling Haaland follows Eze and Salah chess passion with investment March 20, 2026 Manchester City and Norway striker Erling Haaland has followed fellow Premier League stars Eberechi Eze and Mohammed Salah in sharing his passion for chess after investing in the game. Haaland has backed Norway Chess and its modernised format, the Total Chess World Championship Tour, alongside Norwegian business leader Morten Borge. It is the superstar’s latest [...]
Exclusive: Formula 1 teams scramble to move freight stuck in Middle East March 20, 2026 Formula 1 teams are scrambling to access key racing components stuck in the Middle East due to the closure of the Strait of Hormuz and the wider Iran conflict, Morning Wire can reveal. The regional tensions have already caused both the Bahrain and Saudi Arabia Grands Prix to be postponed, and potentially cancelled, leaving a [...]
Analysis: Could £1bn IPL RCB cricket windfall begin Diageo’s comeback? March 20, 2026 It’s been a tough few months for Diageo – and a tough few years for Diageo shareholders. The London-listed drinks giant has seen its share price melt away amid a slump in demand for premium spirits, rising production costs and a flurry of tariffs from across the pond. The stock is already down by an [...]
Elior Champ Rugby deal may be good for clubs, but what’s the point? March 20, 2026 It is great to see Champ Rugby get its first sponsor in six years this week, in catering company Elior UK; it signals a shift in appetite for the second tier of English rugby. It will be a good marketing tool for clubs, whose matches are broadcast on streaming platform Clubber TV, and it solidifies [...]
Carabao Cup: Arsenal and Manchester City tailgaters to be deemed criminals March 20, 2026 Arsenal and Manchester City fans will be deemed criminals this weekend should they enter the Carabao Cup final without a football match ticket, the Home Office has announced. The move, introduced by crime and policing minister Sarah Jones, comes into force today and will cover all of football, and is part of a wider response [...]
Streaming surpasses free-to-air TV in key European markets, research shows March 19, 2026 Streaming has already surpassed linear television in key European markets, new research released this week shows. Fans now consume a larger share of sport via digital platforms than free-to-air television in Italy and Spain, with Iberian audiences watching around 40 per cent more of their sport through streaming services, according to Altman Solon’s Global Sports [...]
Can Scotland ever win the Six Nations, when so many of their players play abroad? March 19, 2026 On the final day of the 2026 Six Nations Championships, Ireland defeated Scotland in Dublin in their 12th successive victory against Gregor Townsend’s side. Ireland’s victory extended Scotland’s 27-year wait for the title and underlined the growing gap between the two sides. Days later, news broke that Scotland No8 Jack Dempsey has agreed a deal [...]
Wimbledon tennis expansion wins major battle after huge ruling on £200m plans March 19, 2026 The proposed £200m expansion of Wimbledon into an adjacent London golf course overcame a major hurdle today, with a judge ruling in favour of the All England Club. An appeal by campaign group Save Wimbledon Park resulted in a six-day hearing earlier this year, but Mr Justice Thompsell has landed on the side of the [...]
Why Winter Olympic growth opportunity sports like skating cannot stand still March 19, 2026 Major competition is the lifeblood of all sport, where firmly laid foundations and high-class athleticism combine to deliver champions. Skating’s global stars have performed in front of massive audiences at the Olympics in Milan recently but for the sport as a whole, the Games are only the start of the story, meaning the opportunity for [...]