Justin Bieber brands H&M collection ‘trash’ forcing retailer to remove items
Justin Bieber forced low-cost fashion retailer to remove a line of clothing with his name plastered on it, after the global superstar called it “trash”.
The Canadian musician took to Instagram to call out H&M on Tuesday, saying he “didn’t approve it”.
“Don’t buy it” he said. “The H&M Merch they made out of me is trash and I didn’t approve it,” Justin wrote on his Instagram story on Tuesday. “Don’t buy it.
“I didn’t approve any of the merch collection that they put up at H&M,” he wrote.
“All without my permission and approval. I wouldn’t buy it if I were you.”
In a statement to Morning Wire H&M said: H&M has followed all proper approval procedures, as we have done in this case, but out of respect for the collaboration and Justin Bieber, we have removed the garments from selling.”