Skip to content
Saturday 22 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE · FR
MorningWire

European business, markets and politics

FTSE 100
10,816.56
+0.64%
DAX
26,136.56
+0.59%
CAC 40
8,484.43
+0.37%
STOXX 50
6,462.22
+0.63%
  • Europe
  • Markets
  • Business
  • Economy
  • Regulation
  • Politics
  • Opinion
More
GermanyFranceEU InstitutionsCompetitionPublic AffairsBankingTechnologyEnergy
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Regulation
  • Politics
  • Opinion
  • DE
Morning Wire’s journalism is supported by our readers. .
Sunday 12 June 2022 12:12 pm  |  Updated:  Monday 13 June 2022 9:46 am

Klarna boss questions Apple competitive practices after buy-now pay-later move

By: Charlie Conchie

City Editor

Add as a preferred source on Google
klarna

The boss of fintech giant Klarna has questioned the competitive practices of Apple after the tech behemoth announced it would push into the buy-now pay-later space this week.

Sebastian Siemiątkowski, who co-founded Swedish buy-now pay-later giant (BNPL) Klarna in 2005, wrote that “plagiarism is the highest form of flattery” after Apple revealed its much anticipated move into the BNPL space earlier this week.

But in an interview to the Sunday Telegraph today, Siemiątkowski questioned Apple’s previous competitive practices in digital payments and said the firm needed to be more “open to competition”.

“I do think there are major issues with someone controlling a massive size of the market and then utilising that to promote their own product without offering other providers to do the same,” he said.

Siemiątkowski added that while he does not think Apple should be blocked from offering BNPL products, it should “consider becoming more of an open player”.

“If you have as strong a market dominance as they do, they need to be more open to competition on their platforms,” he said. “If they are more open they should have the same right to compete as everyone else”. 

Read more

Chrysalis marks down Starling stake again and reduces Klarna holding

Hand inserting a turquoise Starling Bank PCA debit card with Mastercard logo into a brown wallet.

Siemiątkowski’s comments come after EU regulators last month charged Apple with breaking competition law by restricting rival firms’ access to contactless payment technology.

The UK’s competition watchdog the CMA has also been ramping up scrutiny of Apple’s competitive practices, announcing last month it will launch an investigation into the “effective duopoly” that Apple and Google hold over the mobile ecosystem.

Apple has long been expected to move into the BNPL space but the timing of its announcement comes amid a bruising period for Klarna, after the firm was forced to slash more than 700 of its 7000 strong workforce this month.

Siemiątkowski then came under fire for what was described as a “tone deaf” decision to share a list of laid-off employees who were searching for new jobs, which had originally been published by the workers themselves.

Klarna, which last year earned the crown of Europe’s most valuable startup at $45.6bn, is also now reportedly hurtling towards a so-called ‘down round’ as it looks to raise fresh funding, potentially valuing it as much as a third less than its blockbuster valuation last year, Bloomberg reported.

The increasing investor scepticism comes amid heightened regulatory scrutiny of BNPL products in Klarna’s key markets, with the Financial Conduct Authority set to swoop on the sector in the UK this year.

The watchdog is waiting for the results of a consultation which closed in early January, which a Treasury spokesperson told Morning Wire last month would be published in the “coming weeks”.

Read more

Klarna cuts revenue target as it forecasts softer European volumes

Klarna IPO announcement showcased on Times Square billboard, highlighting fintech growth and market anticipation

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Business
  • Fintech
  • Investing
  • Personal Finance

Trending Articles

  • House prices in wealthy London boroughs fall by up to £300,000

  • As it happened: Miners fuel FTSE 100 recovery; oil jumps as Trump claims Strait of Hormuz

  • City law firm sues prominent Emirati business family

  • Amanda Blanc has worked her magic at Aviva

  • As it happened: FTSE 100 rallies after JD Sports drags on blue chips; oil jumps again

More from Morning Wire

  • Chrysalis marks down Starling stake again and reduces Klarna holding

    Banking
    Hand inserting a turquoise Starling Bank PCA debit card with Mastercard logo into a brown wallet.
  • Klarna cuts revenue target as it forecasts softer European volumes

    Fintech
    Klarna IPO announcement showcased on Times Square billboard, highlighting fintech growth and market anticipation
  • Xsolla Adds 15+ New Local Payment Methods, Letting Game Developers Reach Players Across Asia-Pacific, Europe, and the Americas

    Business Wire
  • Revolut founder’s wealth set to balloon amid talks of share award at $500bn valuation

    Fintech
    Revolut CEO Nik Storonsky speaking at a business conference, wearing a suit and tie, addressing financial innovation.
  • The European fintech American dream is being called into question

    Fintech
    Wise logo with downward trending stock chart, highlighting fintechs share decline amid Belgium fraud investigation
  • Airtel and Sumup set to kick off London’s fintech IPO test

    Fintech
    Hand holding black SumUp payment card over a white contactless reader on a marble table with breakfast food
  • Monzo chair makes early exit after boardroom rift

    Fintech
    The valuation would cement Monzo's status as one of Britain's biggest tech start-ups.
  • Aviva profits jump following Direct Line acquisition

    Insurance
    Aviva's deal to buy Direct Line was agreed in March
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • EU Institutions
  • Europe

Business

  • Markets
  • Business
  • Economy
  • Regulation
  • Competition
  • Public Affairs

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook