Skip to content
Thursday 13 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE
MorningWire

European business, markets and politics

FTSE 100
10,772.67
-0.56%
DAX
26,299.74
-0.12%
CAC 40
8,650.56
-0.28%
STOXX 50
6,545.47
+0.18%
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
More
GermanyFranceBankingAIEnergyFintechPropertyCapital Markets
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
  • DE
Wednesday 12 April 2023 1:33 pm  |  Updated:  Wednesday 12 April 2023 7:56 pm

Labour poll lead narrows to record low in ‘blue wall’ Tory seats

By: Jessica Frank-Keyes

Political Reporter

Add as a preferred source on Google
Prime Minister Rishi Sunak and Labour Leader Sir Keir Starmer

The Labour Party’s poll lead in a key set of ‘blue wall’ seats in southern England has narrowed to a record low, new polling data has revealed.

Sir Keir Starmer’s party is leading the Conservatives by just two per cent among affluent Tory shire constituencies – a joint record low and a six point drop from last month.

But support is split on crucial areas of policy, with voters backing the Tories on Ukraine but Labour on the NHS.

Pollsters at Redfield and Wilton Strategies found support for Labour appears to have decreased in the forty-two ‘blue wall’ seats they track – traditionally Conservative-backing areas including Chesham and Amersham in Buckinghamshire, Putney and Wimbledon in Greater London, and South Cambridgeshire.

The data will be welcome news for the Conservatives after support for the governing party has ebbed away in recent years following controversies over Brexit and Partygate.

Labour v Tories?

Labour received 37 per cent from blue wall voters – after losing two points – while Rishi Sunak’s government achieved 35 per cent for the first time, with a four per cent increase in backing.

The Liberal Democrats were on just 20 per cent in these seats, with a one-point drop.

Nearly two thirds (63 per cent) of those who voted Conservative in 2019 now say they would support the party again if a general election were held tomorrow – the highest number since the tracker began.

Read more

Voters expect Burnham to hike taxes

Andy Burnham discussing capital gains tax increase during a press conference, highlighting potential economic impacts

And 91 per cent of those who voted Labour in 2019 say they would back the party again, while 61 per cent of Lib Dem voters would stick with their choice.

Sunak v Starmer?

Voters were almost evenly divided on whether Sunak or Starmer would make a better prime minister, with 38 per cent saying Sunak and 37 per cent Starmer, while a quarter were unsure.

Sunak’s net approval rating in the blue wall was a positive two per cent in the blue wall seats, creeping up by five points from late March, compared to Starmer’s consistent positive eight per cent.

It marks Sunak’s first net positive approval rating in these seats since late November. 

On policy, the Conservatives came out as more trusted on Ukraine, with 33 per cent to Labour’s 22 per cent; managing the economy (29 to 28 per cent); and foreign affairs (28 to 27 per cent).

But Labour scored well on the NHS, with 39 per cent over the Conservatives 18 per cent; tackling poverty (36 to 19 per cent); and housing (35 to 20 per cent).

And in a boost on the cost-of-living crisis, just 59 per cent of blue wall voters said the government was not taking the right steps to address the crisis – the lowest number since January.

Read more

On this day: the birth of Michael Foot

Michael Foot speaking at a public rally in a city square with a large crowd and buildings in the background.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Politics

Related Topics

  • Conservative Party
  • Keir Starmer
  • Labour Party
  • Rishi Sunak
  • UK Government

Trending Articles

  • Five-star Mayfair hotel hit with HMRC winding-up petition

  • Revolut takes flight with launch of new airport lounges

  • It’s not just Jason Arday, most of sociology is a scam

  • IT consultant ordered to pay £50,000 after being accused of stealing Soho House members’ personal details

  • As it happened: FTSE 100 falls as Iran and US clash over Strait of Hormuz; Oil stockpiles ‘rapidly depleting’

More from Morning Wire

  • Voters expect Burnham to hike taxes

    Politics
    Andy Burnham discussing capital gains tax increase during a press conference, highlighting potential economic impacts
  • On this day: the birth of Michael Foot

    Opinion
    Michael Foot speaking at a public rally in a city square with a large crowd and buildings in the background.
  • Has Nigel Farage peaked too soon?

    Opinion
    Nigel Farage delivering a speech in July 2026, wearing a suit, addressing an audience at a political event.
  • Silly season is upon us but politics will get serious soon enough

    Politics
    Count Binface
  • As it happened: Stocks reach new record as investors shrug off Iran war fears

    Markets
    LSEG building entrance with company logo and reflections of a church tower and trees in the glass facade
  • Healey: Squeezed businesses also need ‘breathing space’

    Politics
    John Healey and Andy Burnham sampling beers at a pub bar
  • Brits say Burnham should call an election

    Politics
    Number 10 Downing Street entrance with iconic black door, symbolizing British political power and leadership
  • Starmer took sport freebies worth tens of thousands of pounds while PM

    Sport Business
    Getty Images logo on a digital screen, symbolizing media content and stock photography for news and business platforms
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Business

  • Markets
  • Banking
  • Technology
  • Energy
  • Property
  • Fintech

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook