Skip to content
Friday 14 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE
MorningWire

European business, markets and politics

FTSE 100
10,761.82
-0.10%
DAX
26,451.52
+0.58%
CAC 40
8,650.82
0.00%
STOXX 50
6,545.05
-0.01%
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
More
GermanyFranceBankingAIEnergyFintechPropertyCapital Markets
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
  • DE
Tuesday 05 May 2026 9:35 am  |  Updated:  Tuesday 05 May 2026 9:36 am

London Marathon ballots entries double in two years to record 1.34m

By: Frank Dalleres

Sports Editor

Add as a preferred source on Google
The London Marathon attracts 50,000 runners and more than 800,000 applicants
The London Marathon attracts 60,000 runners and more than 1.3m applicants

The London Marathon has broken its own world record for applications after demand more than doubled in just two years.

A total of 1,338,544 people entered the ballot for next year’s London Marathon, which opened just before this year’s race nine days ago.

That number represented an 18 per cent year-on-year increase and more than 100 per cent up on the 578,304 applications for the 2024 running.

London now attracts more applications than the other six World Marathon Majors combined, underlining its status as the most oversubscribed mass participation event on the planet.

“This astonishing total of more than 1.33m ballot applicants firmly establishes London as the world’s most sought‑after marathon,” said CEO Hugh Brasher. “Nothing else comes close.”

This year’s race broke a host of world records, most notably the finishing times of the men’s and women’s winners, Sabastian Sawe, who broke the two-hour barrier, and Tigst Assefa.  

The 59,830 finishers was also a record, as was the £87.5m raised for charity and the 19,600 children who took part in the London Mini Marathon.

2027 London Marathon could be two-day race

London Marathon organisers hope to trial a double event next year, with races on the Saturday and Sunday insyead of just the latter.

UK applicants accounted for 1,008,091 of entrants for the 2027 ballot, equivalent to 1.8 per cent of the population. Of the 330,450 from overseas, 92,000 were from the US. 

The gender split was 49.92 per cent male, 49.5 per cent female and 0.58 per cent non-binary. The most represented UK demographic was women aged 20-29.

Places for the London Marathon are allocated by random draw and announced in July. The ballot is run by British-founded tech platform Let’s Do This.

Brasher added: “Our mission is to inspire people of every age and ability to get active – and these extraordinary numbers show the massive draw and power of the TCS London Marathon.”

Read more

Adidas shares plunge after hike in World Cup marketing spend

FIFA World Cup 2026 soccer ball on a blue stand with the FIFA logo, on a green grass field.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • Sport
  • News

Categories

  • Sport Business
  • Athletics
  • Business
  • London Marathon
  • Sport

People & Organisations

  • Hugh Brasher
  • Let's Do This
  • london marathon
  • Sabastian Sawe
  • Tigst Assefa
  • World Marathon Majors

Trending Articles

  • Revolut takes flight with launch of new airport lounges

  • Grandparents fund university degrees to avoid inheritance tax net

  • It’s not just Jason Arday, most of sociology is a scam

  • Brompton Bicycle sues former adviser for ‘professional negligence’

  • IT consultant ordered to pay £50,000 after being accused of stealing Soho House members’ personal details

More from Morning Wire

  • Adidas shares plunge after hike in World Cup marketing spend

    Sport Business
    FIFA World Cup 2026 soccer ball on a blue stand with the FIFA logo, on a green grass field.
  • Making it in the UAE – Dani Afiouni – From the Arctic to Abu Dhabi: Entrepreneur Dani Afiouni wants to help you live your best life

    Partner
    Breaking news illustration highlighting general news themes for a business website with a focus on current events.
  • Ryder Cup adds financial services firm to global sponsorship roster

    Sport Business
    Golfer Shane Lowry celebrating a successful putt on the green with a fist pump and an intense expression.
  • The European fintech American dream is being called into question

    Fintech
    Wise logo with downward trending stock chart, highlighting fintechs share decline amid Belgium fraud investigation
  • Exclusive: Wimbledon chiefs ready to defend brand amid Saudi tennis complex similarities

    Sport Business
    A person cleaning the Wimbledon Championships logo, featuring crossed tennis rackets and a ball.
  • All England Club slap down wealthy Indian Jindal over Wimbledon empty seat post

    Sport Business
    Business professionals discussing strategy in a modern office setting with charts and laptops on a conference table.
  • Luxfer Declares Quarterly Dividend

    Business Wire
  • Twilight and Thunder the Calls at Shergar Cup

    Sport
    William Haggas, a man with gray hair and blue eyes, smiling and wearing a tan coat and patterned tie
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Business

  • Markets
  • Banking
  • Technology
  • Energy
  • Property
  • Fintech

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook