Skip to content
Wednesday 2 September 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE · FR
MorningWire

European business, markets and politics

FTSE 100
10,789.28
-0.32%
DAX
25,970.11
0.00%
CAC 40
8,301.85
0.00%
STOXX 50
6,368.98
0.00%
  • Europe
  • Markets
  • Business
  • Economy
  • Regulation
  • Politics
  • Opinion
More
GermanyFranceEU InstitutionsCompetitionPublic AffairsBankingTechnologyEnergy
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Regulation
  • Politics
  • Opinion
  • DE
Thursday 29 August 2019 12:43 pm

Londoners bury tradition to modernise their funeral services

By: Emma Tyrrell

Add as a preferred source on Google
Unique tributes Date: Friday 2nd August Location: Mayfields, Ferry Road, Eastham

Londoners are abandoning tradition to give their loved ones more unique send-offs as religious funeral services appear to be dying off, according to new research.

Co-op Funeralcare said it is seeing a rise in funerals which feature the deceased’s beloved pets, decorating coffins in bright colours and even hosting funerals at the zoo or on a bus.

Read more: More and more people are planning ahead for their death by looking for ways to cover funeral costs

Just 10 per cent of Londoners would choose a traditional religious service now, according to a Yougov survey of 4,000 adults in the capital, commissioned by Co-op Funeralcare.

Meanwhile people are now more open to unique and personalised aspects in comparison to five years ago, Co-op Funeralcare said, after conducting 500,000 funerals in the last five years. 

As a result, funerals in the UK are becoming increasingly quirky.

Co-op funeral directors said 15 per cent of them have been asked to arrange superhero-themed funerals and 48 per cent have sourced unique hearses for the occasion, ranging from an Only Fools and Horses-themed hearse to canal boats and even milk floats.

Read more

Londoners can no longer afford the Notting Hill Carnival

Joyful reveler in vibrant feathered and jeweled costume at Notting Hill Carnival 2025, holding a pink mug.

Offbeat requests have become so popular that the firm has added one multi-coloured rainbow hearse and a floral hearse scattered with poppies to their fleet. 

Read more: Grave concerns: dignity shares tumble after funeral war with Co-op livens up

Samantha Tyrer, funeral director at Croydon’s Co-op Funeralcare, said: “Whilst 16.5m of us still feel uncomfortable talking about death, we’re clear on what we want, and in the majority of cases, it’s no longer a traditional funeral service.

“More so now than ever before, we’re seeing requests for wonderfully personalised ceremonies, whether that be on the 18th hole of a golf club, or having a pet dog present on the day.”

These are Co-op’s top 10 most popular requests for unique funeral locations:

1At a zoo
2On a bus
3At a McDonald’s Drive-Thru
4Beside a snooker table, with the coffin resting on the top
5Next to the 18th hole on a golf course
6Inside a cafe
7Cattle auction house
8Sports clubs such as Kettering Town FC, Glossop Cricket Club and Notts County FC
9Next to a busy bypass
10 Inside a teepee

Main image credit: Co-op Funeralcare

Read more

When the City unites: Why this year’s City Giving Day matters more than ever

Group of people, including two aldermen, holding City Giving Day balloons at an event.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Business
  • Life&Style

Related Topics

  • London business
  • The Co-operative Group

Trending Articles

  • Vodafone and Deliveroo look to patch up Reform ties after Yusuf prison threats

  • Jaguar reveals the Type 01’s screen-free interior

  • Trio of firms poised to quit London Stock Exchange as exodus gathers pace

  • Easyjet’s over-60s recruitment push is economically necessary

  • As it happened: FTSE 100 slides as bound rout deepens; Oil jumps as Trump vows more strikes on Iran

More from Morning Wire

  • Londoners can no longer afford the Notting Hill Carnival

    Opinion
    Joyful reveler in vibrant feathered and jeweled costume at Notting Hill Carnival 2025, holding a pink mug.
  • When the City unites: Why this year’s City Giving Day matters more than ever

    Partner
    Group of people, including two aldermen, holding City Giving Day balloons at an event.
  • The BBC shouldn’t push Londoners to accept antisocial phone behaviour 

    Opinion
    Passengers inside a graffiti-covered London Underground train car, some looking at phones, others observing the interior.
  • House prices suffer biggest August slump in eight years 

    Property
    Aerial view of colorful residential houses built on a hillside, nestled among green trees, representing housing markets
  • TfL greenlights Wayve’s autonomous vehicles in the City

    Tech
    Wayve autonomous vehicle navigating a busy London street with iconic cityscape in the background
  • Corgi Cafe: My day at London’s 24/7 hub for tech bros

    Opinion
    Anna, a young woman, smiles while typing on a laptop at a cafe table with a drink and potted plant.
  • West Ham: Staveley receives Sadiq Khan encouragement to buy London Stadium

    Sport Business
    Low-angle view of a football stadium from the pitch, showing the corner marking and empty seats under a blue sky
  • Will Drastic Dave live up to his name at Diageo?

    Retail
    Dave Lewis, former Tesco CEO, smiling in a supermarket aisle with products on shelves
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • EU Institutions
  • Europe

Business

  • Markets
  • Business
  • Economy
  • Regulation
  • Competition
  • Public Affairs

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook