Channel 4 bets on U21 Euros to drag younger viewers back to TV June 11, 2025 Channel 4 head of sport Pete Andrews on the broadcaster’s rights strategy, punching above their weight and why they’re showing England at the U21 Euros. If you’ve watched an England team win a men’s international football tournament then it was probably on Channel 4. When Lee Carsley’s Under-21 side reached the final of the age-group [...]
Amazon Prime Video snaps up Republic of Ireland Nations League play-off March 20, 2025 Amazon Prime Video UK is showing the Republic of Ireland’s Nations League play-off against Bulgaria through its pay-per-view platform. The streaming service is also offering Spain’s tie with the Netherlands and Italy’s clash with Germany, priced at £2.49 a game. The matches are available to Prime Video subscribers and non-subscribers alike, and add to Amazon’s [...]
Amazon Prime Video offers French football for £2.49 February 20, 2025 Amazon Prime Video has expanded its sport portfolio in the UK by offering live French Ligue 1 football matches on a pay-per-view basis. Up to three games per weekend will be available on the streaming platform for the price of £2.49 each – to Prime subscribers and non-subscribers alike. It is designed to appeal to [...]
Red Bull: Leeds United minority owner set to increase football investment December 18, 2024 The energy drinks brand already has a minority stake in Leeds but has an option to increase it.
Sport isn’t as inclusive as it thinks it is – but brands can make it right December 3, 2024 From events giving less than one per cent of places to disabled participants to getting braille wrong on the medals, sport still has a long way to go on inclusion. But that’s where brands can help, says Steve Howell. Everyone knows that sport is an incredible force for good. Bringing a nation together, giving people [...]
Black Friday TV deals: Save on Sky Sports, TNT Sports, Amazon and more November 28, 2024 Watching sport on TV in the UK can be eye-wateringly expensive – accessing all the available Premier League games costs a minimum of £740 for a whole football season – but Black Friday sport subscription deals could bring that cost down. If you need to watch absolutely all of the football, such as the Nations [...]
Ahead of the Game: Leicester City decide to stick with embattled sponsor November 27, 2024 Leicester City will not exercise their right to seek a new shirt sponsor after their existing partner BC.Game was declared bankrupt last week. The crypto gaming firm’s two parent companies, Blockdance BV and Small House BV, were hit with the bankruptcy order by a court on the Caribbean island of Curacao following a legal dispute [...]
Why Premier League has opened door to a ‘Netflix of Football’ November 25, 2024 Friday's vote could be a watershed moment that transforms the way the world’s most popular league is consumed around the world.