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Brewdog

  • Brewing up a storm: Brewdog berated over hard seltzer ‘health’ claims

    July 7, 2021

    Brewdog has been given a rap on the knuckles for making health claims in an advert for its alcoholic hard seltzer drink — despite the ad stating “we cannot claim this drink is healthy”. In an Instagram post published in January, Brewdog shared a picture of a can of its Clean & Press Hard Seltzer, [...]

  • Brewdog suffers another PR mishap in ‘solid gold’ can upset

    June 29, 2021

    A winner of Brewdog’s “solid gold” beer can has asked the advertising watchdog to investigate the brewer’s claim the can is worth £15,000. The Advertising Standards Authority (ASA) has confirmed it is looking into the matter, the BBC reported, and Brewdog stands by the valuation. Brewdog offered 10 people to chance to find what it [...]

  • Listing bonanza: Here are the IPOs to watch out for this year

    June 16, 2021

    Building on the momentum seen towards the end of last year, IPO activity in London is surging so far this year. However, Deliveroo’s recent IPO flop demonstrates that success is far from guaranteed. Morning Wire compiled an overview of the UK, US and international IPO contenders to watch this year as the global economy recovers. [...]

  • BrewDog accused of ‘vanity projects’ and fostering a culture of fear among staff

    June 10, 2021

    BrewDog has been accused of being a “toxic” employer that has led staff to feel fearful and suffer mental health issues as a consequence of working at the company. In an open letter to BrewDog, 61 former employees, plus a minimum of 45 others who “did not feel safe” to include their names or initials, [...]

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