Adanola valued at £400m as Kendall Jenner favourite sells stake Retail Adanola, the athleisure brand worn by the likes of Kendall Jenner, Molly-Mae Hague and Maya Jama, has been valued at around $530m (£398m) after securing a new backer. Story3 Capital Partners has acquired a minority stake in the Manchester-based label which was founded by Hyrum Cook in 2015. Other well-known personalities who are fans of [...]
Love Island host Maya Jama invests in pea milk brand Sproud Retail Love Island presenter Maya Jama has invested in Swedish plant milk brand Sproud – which is already backed by a shareholder of Fortnite maker, Epic Games. Jama is to be a strategic advisor and public face of the company following the deal, the value and scale of which has not been revealed. Sproud’s investors also [...]