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Premier League

  • Premier League’s new financial rules will have winners and losers

    May 25, 2026

    Incoming Squad Coast Ratio rules across the Premier League will breed a new wave of winners and losers, experts have warned. The conclusion of the Premier League season on Sunday – which saw champions Arsenal lift their first title in 22 years – aligned with the end of Profit and Sustainability Rules, where teams could [...]

  • The season finale economy: Why we undervalue the Premier League

    May 24, 2026

    With one round of Premier League fixtures remaining, the season finale is not approaching, it is here. Title races (usually) tighten, relegation battles become existential, and the casual viewer becomes a committed one. For fans, it is the most emotionally charged period of the year. For brands, it should be one of the most valuable [...]

  • Premier League streaming platform to cost less than half what UK fans pay

    May 19, 2026

    The Premier League has released pricing for its first ever streaming platform, which will show every single game next season when it launches in Singapore. Premier League + will be available via a dedicated app, with access priced at S$16 (£9.31) for 24 hours, S$44 (£25.62) for a monthly rolling contract, and S$399 (£232.39) for [...]

  • Premier League clubs’ success could earn HMRC £40m windfall

    May 19, 2026

    Premier League clubs’ unprecedented success in Europe this season could earn HMRC a £40m windfall, according to tax experts. Bonuses paid out to players for winning domestic and continental trophies could hit £70m, generating a lucrative pot for the taxman, if Arsenal, Aston Villa and Crystal Palace clean up in the next two weeks.  The [...]

  • Premier League + and why owning the broadcast isn’t owning the fan

    May 17, 2026

    The Premier League and Uefa’s moves into streaming platforms misunderstand the way fans want to consume football, says George Gilmore. In the last few months, the two leading lights in global club football, the Premier League and Uefa, have announced they will be launching direct-to-consumer broadcast offerings. In so doing, a revolutionary, if predictable, moment [...]

  • Championship clubs up promotion gamble by adopting new financial rules

    May 15, 2026

    Loss-making Championship clubs have raised the stakes in their £1.2bn gamble to reach the Premier League by voting in new financial rules. Teams in the second tier have agreed to adopt a framework based on squad cost ratio (SCR), similar to those set to be implemented in the top division, from next season. The new [...]

  • Arsenal sign Deel deal with CEO who is fan of Champions League finalists PSG

    May 14, 2026

    HR firm Deel, whose chief executive supports rival Champions League final side Paris Saint-Germain, will replace Visit Rwanda on the sleeve of Arsenal’s kit. The Gunners, currently top of the Premier League and on the verge of a first title in over 20 years, had initially looked to renew a long-standing deal with the tourism [...]

  • Arsenal in talks with architects Populous over Emirates expansion

    May 13, 2026

    Arsenal are in talks with Populous, the architects behind the original Emirates Stadium design, as they weigh up how best to expand their 60,000-seater home. Sources familiar with the process insist that all options remain on the table, from major works that would likely require a temporary a move away from the Emirates, to smaller [...]

  • ExpressVPN talk Spurs sponsor deal, Brooklyn Nets and esports

    May 12, 2026

    Tottenham Hotspur are facing the loss of a key sponsor next season, with ExpressVPN possibly “taking a break from the Premier League” as their two-year deal with the relegation-threatened club comes to an end. The deal, signed in 2024, concludes this month with Spurs hovering just above the relegation zone. The north London club or [...]

  • Sports industry braced for media rights dip, PwC report warns

    May 8, 2026

    Sport bosses have warned that media rights are set to fall in value and can no longer be relied upon to drive growth across the industry. PwC’s Global Sports Survey of more than 500 senior executives found that growth was expected in all streams in the next three to five years, except media rights. Even [...]

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