Carlyle announce deal with Formula 1 team Red Bull September 9, 2025 Global investment firm Carlyle has announced a multi-year strategic partnership with Formula 1 team Red Bull in a first-of-its-kind deal. The Nasdaq Carlyle Group, with a market cap of $23bn, will use its partnership with the Formula 1 team title sponsored by Oracle to “open new avenues” for engagement, global connectivity and technology. And their [...]
Gordon Ramsay-backed brand recruits Red Bull F1 star as ambassador August 26, 2025 Red Bull Formula 1 driver Yuki Tsunoda has signed a deal to promote Gordon Ramsay-backed cookware brand HexClad. Tsunoda, 25, will wear the brand’s logo on his helmet when the F1 season resumes this week with the Netherlands Grand Prix at Zandvoort. Superstar chef Ramsay is a minority investor in HexClad and stars with the [...]
Red Bull eyes franchise in R360 rugby breakaway league June 4, 2025 Red Bull is one of the sports investors to have expressed an interest in buying a franchise in R360, the revolutionary new global rugby union competition that it is claimed will launch next year. A proposed grand prix-style travelling league featuring eight men’s franchises and a four-team women’s competition has been put together by a [...]
Verstappen admits Russell crash shouldn’t have happened June 2, 2025 Formula 1 world champion Max Verstappen has accepted that his crash into Mercedes rival George Russell at the Spanish Grand Prix “was not right and shouldn’t have happened”. The hot-headed Dutchman veered into Russell with two laps remaining, earning a 10-second penalty which demoted him from fifth to 10th and three penalty points which leave [...]
Does Liam Lawson have a legal case against his Red Bull demotion? March 30, 2025 The big Formula 1 news of last weekend was the demotion of Liam Lawson from Red Bull to junior sister team Racing Bulls. His former teammate Yuki Tsunoda has been promoted to the senior team to partner four-time world champion Max Verstappen, while Lawson will line up alongside Isack Hadjar in what is now a [...]
Mercedes F1 boss Wolff cools talk of Verstappen swoop March 13, 2025 Mercedes Formula 1 boss Toto Wolff insists they are no longer pursuing a sensational move to poach world champion Max Verstappen from Red Bull. Wolff openly floated a swoop for Verstappen last year as Red Bull became embroiled in a crisis surrounding team principal Christian Horner’s alleged behaviour. But on the eve of the 2025 [...]
Exclusive: Vowles hails ‘new era’ as Atlassian joins Williams Racing February 11, 2025 Williams principal James Vowles has hailed a new era for the Formula 1 team after signing a record partnership deal with software giant Atlassian. The agreement sees the historic outfit rebranded as Atlassian Williams Racing as they step up their efforts to return to the front of the grid in motorsport’s biggest series. It comes [...]
Red Bull: Leeds United minority owner set to increase football investment December 18, 2024 The energy drinks brand already has a minority stake in Leeds but has an option to increase it.
Formula 1 confirms it will lose star’s home race after 2026 December 4, 2024 Zandvoort’s return to the calendar in 2021 coincided with Verstappen beginning his run of four consecutive drivers’ titles.
Champ Verstappen wins in Qatar as Hamilton endures more misery December 1, 2024 Max Verstappen followed up securing his fourth world championship by winning a chaotic Qatar Grand Prix as Lewis Hamilton suffered another miserable race on Sunday. In his penultimate Mercedes appearance, seven-time world champion Hamilton was penalised twice by the stewards and said his car was “broken” as he finished down in 12th spot in a [...]