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Sport Business

  • Why sponsorship at the 2023 Rugby World Cup offered hope for a troubled sport

    November 10, 2023

    For once, it wasn't more of the same brands doing the same things.

  • Is Premier League loan ban really aimed at Newcastle United and Ruben Neves?

    November 9, 2023

    Premier League clubs are set to vote on the ban later this month.

  • Women’s FA Cup prize money 2023-24: Increase revealed as FA target equal pay

    November 9, 2023

    The FA has doubled the prize fund, although it remains dwarfed by payouts in the men's competition.

  • Ed Warner: Could AI avatars replace boxers and Formula 1 drivers?

    November 9, 2023

    Ed Warner dons his VR headset to ponder the future of sport.

  • These are the sports that Gen Z is choosing over rugby and cricket, says EY

    November 9, 2023

    The EY Sports Engagement Index canvassed more than 4,000 UK adults.

  • Harry Coe on following his dad into sport with sponsorship start-up Luscid

    November 8, 2023

    Coe, 29, hopes to revolutionise the sponsorship industry with Luscid.

  • ‘A historic moment’: Football regulator plans confirmed in King’s Speech

    November 7, 2023

    The move will "safeguard the future of football clubs for the benefit of communities and fans", King Charles III said.

  • Caster Semenya: I am a no less of a woman because I have internal testicles

    November 7, 2023

    Semenya says she is "not going to be ashamed because I am different".

  • ‘Mandatory reporting of injuries can help with concussion at grassroots’

    November 7, 2023

    Former Team GB chief executive Andy Hunt has called on sport to introduce the mandatory reporting of injuries on a new national database to ensure grassroots players are better protected from concussion.  A YouGov survey for Podium Analytics this autumn revealed that 67 per cent of people back mandatory reporting of head injuries in rugby, [...]

  • Kidnappers issue demands over release of Liverpool footballer Luis Diaz’s father

    November 6, 2023

    It comes after Diaz made a plea for his father's release on Sunday.

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