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Sports money

  • Manchester City sign up crypto app OKX as training kit partner in eight-figure deal

    July 11, 2022

    Cryptocurrency trading app OKX is to become Manchester City’s new training kit partner in a deal understood to be worth tens of millions of pounds per season. The eight-figure agreement is initially for one season and will see OKX replace Expo 2020 Dubai on the training shirts of both the men’s and women’s team. The [...]

  • European Super League: Fight for future of football to play out in European Court of Justice

    July 10, 2022

    Luxembourg may not be a football superpower but it is in the tiny state over the next two days where the future of the game, and potentially many other sports besides, will be decided. Fifteen months on from its launch and swift collapse, the European Super League is to be the subject of a hearing [...]

  • Premier League said to have asked clubs to back ban on gambling to avoid regulation

    July 5, 2022

    Premier League clubs have been asked to back a voluntary ban on shirt sponsorships relating to gambling companies as the English football’s top flight looks to avoid legislation that could be part of a gambling White Paper due in the coming weeks. According to Sky Sports, clubs were contacted yesterday by their governing body with [...]

  • Ed Warner: Wimbledon shows that the Lawn Tennis Association gets too much money

    June 23, 2022

    If you want to know what’s wrong with tennis in Britain, look no further than Wimbledon. Blame the Championships for being such a phenomenal success that they bequeath the Lawn Tennis Association more money each year than it appears to be able to handle effectively, while simultaneously raising the public’s hunger for the LTA to [...]

  • Chelsea owner Todd Boehly named chairman as Marina Granovskaia exit confirmed

    June 22, 2022

    Chelsea have confirmed that co-owner Todd Boehly will be the football club’s new chairman and that influential director Marina Granovskaia is to leave Stamford Bridge. American Boehly led the consortium that bought the club from Roman Abramovich last month after the Russian oligarch’s assets were frozen by the UK government.  He is to be joined [...]

  • Blurred lines: Athlete investors on rise as brands embrace new ways to partner with sport stars

    June 22, 2022

    When Anthony Joshua and Dazn announced a new partnership last week, one of the most eye-catching aspects of the deal was that it involved the British heavyweight boxer acquiring a stake in the sports streaming platform. It was just the latest example of a prominent athlete cultivating a business portfolio to complement their sporting career.  [...]

  • Young footballers ‘risking most of their wages on crypto’ prompts growing concerns

    June 21, 2022

    Football has a “big problem” with young players risking the majority of their pay on cryptocurrencies, says a leading financial adviser to the sports industry. Players are being sucked in by social media content that ignores the major risks of investing in crypto, says Ben Smith, a partner at FLM. “I have seen lots of [...]

  • BBC wins the race for London Marathon broadcast rights for another five years

    June 20, 2022

    The BBC will broadcast the London Marathon for a further five years after extending its long-standing rights agreement with the race’s organisers. The new deal begins with this year’s edition of the 26-mile race, which is due to take place on 2 October, and runs until 2026, marking 45 years of live coverage on the [...]

  • Paris Saint-Germain exec blasts LaLiga: ‘The last person we’ll take lessons from is Javier Tebas’

    June 16, 2022

    Paris Saint-Germain executives have issued a withering retort to LaLiga president Javier Tebas after the Spanish football chief accused the French club of breaking financial rules. LaLiga announced on Tuesday that it has lodged a formal complaint about Qatar-owned PSG’s spending with European football’s governing body Uefa. It follows PSG retaining the services of superstar [...]

  • Tennis can conquer sport if tours and Grand Slams unite, says Federer agent Tony Godsick

    June 16, 2022

    Tennis could “conquer the sport world” if the ATP and WTA Tours and the four Grand Slams set aside their differences, says Roger Federer’s agent Tony Godsick. Steps to pool the commercial operations of the men’s and women’s circuits were proposed last year in a move that would see private equity take a stake in [...]

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