Tiktok pledges three-stage age checks as it pilots alcohol sales Tech Tiktok will strictly enforce age checks to block under-18s from buying or even viewing alcohol on Tiktok Shop, Morning Wire understands, as it expands into one of retail’s most tightly regulated categories. The social media giant said its ecommerce platform is strictly for adults and that alcohol sales are being piloted only with a small [...]
Tiktok gives retailers a headache with boom in returns culture Retail Retailers are facing a conundrum. Their customers are searching for and buying clothes via Tiktok and Instagram, but those same social media customers are increasingly less likely to keep the clothes they buy. A surge in the number of clothes sent back to retailers has caused issues with both costs and with environmental goals, but [...]
TikTok to create over 500 UK jobs as major plans revealed Tech TikTok is to create more than 500 UK jobs and open a second office in London, it has been revealed. The Chinese-owned social media firm has confirmed its UK workforce will expand to 3,000 by the end of 2025 and it will open a new 135,000 sq ft office in London’s Barbican. The group already [...]
Shoppers warned to be wary of social media scams this Black Friday November 24, 2024 Fraud is set to reach an all-time high this Black Friday, with online social media scams the most likely place for fraud to occur, according to new data. UK shoppers are expected to spend £9.14bn over the four-day Black Friday weekend – a 4.5 per cent increase on last year, according to Globaldata. But fraud [...]
Live shopping platform backed by new Topshop owner expands into the UK October 9, 2024 Live shopping tech company Sprii, which is backed by the new owner of Topshop, has announced plans to expand into the UK, with over half of its marketing budget earmarked for Brits. The company, which currently works with around 100 UK retailers, said it is also currently in talks with a “number of major retailers” [...]