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Women's sport

  • Women’s football to reach 800m fans by 2030

    June 17, 2025

    Women’s football is set to have a fanbase of 800m fans by the end of the decade, according to new research. A Nielsen Sports and PepsiCo report claims the global women’s fanbase is projected to grow by 38 per cent, from 500m fans to over 800m fans by 2030. The move would push women’s football [...]

  • US Women’s Open prize money: How much will winning golfer get?

    June 1, 2025

    The 2025 US Women’s Open has the biggest prize purse in women’s golf, but how much will the winner walk away with? A total of $12m will be dished out at Erin Hills come Sunday evening as the 156 golfers look to secure a major title in 2025. Organisers are set to hand out $10,000 [...]

  • Alexis Ohanian, Chelsea and how to value women’s football teams

    May 26, 2025

    Alexis Ohanian’s investment in Chelsea Women has raised questions about how to arrive at accurate valuations for women’s football teams. Morning Wire asked industry experts. Reddit founder Alexis Ohanian was at Wembley last weekend for the Women’s FA Cup final, as the new investor in Chelsea Women saw his side complete a domestic treble with [...]

  • Everton Women to inherit Goodison Park next season

    May 13, 2025

    Goodison Park is to become the home of Everton Women after the men’s team relocates to its new stadium at Bramley-Moore Dock this summer.  It follows a review by Everton’s owners, The Friedkin Group, into what to do with the stadium, which has been the club’s home for more than 130 years. The 39,000-capacity venue [...]

  • Global women’s sport set to hit £2bn in revenues in 2025

    March 18, 2025

    Global revenues across women’s elite sport will reach nearly £2bn in 2025, according to Deloitte. Basketball and football continue to lead growth across the sector – combined revenues from the whole of women’s sport are set to rise by over 240 per cent in just four years. The report backs up the “growth mode” storyline [...]

  • Pubs and bars to go into extra time if Lionesses score at Women’s Euros

    February 24, 2025

    Pubs are set to be allowed to stay open until 1am if the Lionesses reach the latter stages of the Women’s Euros this summer. The Home Office wants to push back closing time at pubs and bars by two hours if England make it to the semi-finals or final of Women’s Euro 2025.  The Lionesses [...]

  • Tennis sceptics have got it wrong – we need more mixed-sex sport events

    February 20, 2025

    Some players aren’t happy with the US Open’s drastic rethink of mixed doubles, but tennis should be applauded for a move that is good for women’s sport, says Ed Warner. Even the most ardent tennis fan probably couldn’t tell you who won the mixed doubles at last year’s US Open, or any of the other [...]

  • Apple eyes MLS sell-off as even Messi can’t save £2bn deal

    January 29, 2025

    Apple TV is considering selling off some of its international rights to Major League Soccer (MLS) just two years into a 10-year deal.  The streaming company is paying $250m (£200m) a year for global MLS rights in a bet that interest in the American domestic league would grow significantly on the back of Lionel Messi’s [...]

  • Ambani family on course for £100m London Spirit in Hundred auction

    January 22, 2025

    The likely destinations of English cricket’s crown jewels in the Hundred auction are taking shape, with the Ambani family’s determination to buy 49 per cent of the London Spirit in a deal expected to exceed £100m forcing other bidders to look elsewhere. A consortium of Californian investors led by Nikesh Arora, chief executive of Palo [...]

  • Richest women’s football teams: Arsenal rival Barcelona for top spot

    January 17, 2025

    Arsenal are now rivalling Barcelona as the richest women’s football team in world football, according to new analysis by Deloitte. The all-conquering Catalan club remain No1 in the business advisory firm’s ranking of the biggest women’s teams by revenue generated. But Arsenal are a very close second, having also recorded revenue of €17.9m (£15.1m) for [...]

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