Skip to content
Monday 24 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE · FR
MorningWire

European business, markets and politics

FTSE 100
10,833.09
+0.15%
DAX
26,121.89
-0.06%
CAC 40
8,479.30
-0.06%
STOXX 50
6,457.80
-0.07%
  • Europe
  • Markets
  • Business
  • Economy
  • Regulation
  • Politics
  • Opinion
More
GermanyFranceEU InstitutionsCompetitionPublic AffairsBankingTechnologyEnergy
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Regulation
  • Politics
  • Opinion
  • DE
Wednesday 09 December 2020 10:00 am  |  Updated:  Wednesday 09 December 2020 10:48 am

Reed chair’s fear of ‘tsunami of job losses’ turns to a bullish call rejecting a UK double-dip recession

By: Josh Martin

Add as a preferred source on Google
REED-JOBS-UK-RECESSION
James Reed is the CEO and chairman of the UK's largest jobs board, reed.co.uk

The chief executive and chairman of recruitment company and jobs giant Reed, James Reed, has changed his tune on his outlook for the UK economy and jobs market.

In May Reed said the end of furlough would lead to a “tsunami of job losses” as employers faced a stark reality when government support dried up. That didn’t happen, thanks to an extension.

But now, Reed predicts – if new job postings are anything to go by – the UK recession will avoid a double-dip recession and GDP will power ahead in 2021.

He spoke to Morning Wire to explain his change of heart.

Why are you so bullish on the UK economy and jobs market?

Our data, over 20-odd years, is a leading indicator of whether the UK jobs market is going to get better or worse. We saw the pick-up coming out of the Global Financial Crisis before other people, because we saw more jobs being advertised on the site. Obviously that’s one of the first things an employer does [post a listing] before the offer and hire. So we saw it last time and then this time too. We saw the jobs market go off last summer, in June last year. So we called the recession in June 2019 and now we’re saying it’s ending. The thing that clinched it for me was that the job market continued to grow in November, in the face of the lockdown – I wasn’t expecting that. The number of jobs advertised actually went up four per cent on October. Two thirds of the sectors we cover had their number of job postings grow.

Retailers Pin Hopes On Christmas Shopping Season After 2nd Lockdown
The Reed chairman thinks more Londoners will come back into their city as restrictions ease. (Photo by Dan Kitwood/Getty Images)

The latest job posting stats from Reed also note that the second lockdown was not nearly as painful for businesses as the first, what do you mean by that?

When the first lockdown happened, the scale and the shock of it was unprecendented. There was a real drawing up of the bridges, you know? The second lockdown was different: The schools stayed open so some workers did not have to focus so much on childcare. The other was that certain sectors like manufacturing and construction could largely continue undisturbed – that made a material difference in levels of activity going on. As well as that, the levels of entrepreneurialship – things like restaurant deliveries, new businesses even – that took hold beginning in the first lockdown really began to shine through in the second one.

Back in May, you were quoted as saying the end of furlough would lead to “a day of reckoning” and lead to a “job loss tsunami” . Do you no longer think that’s headed our way?

Read more

Burnham’s devolution drive could ‘push 90,000 jobs out of London’

In 2022, rolling Tube strikes led to massive queues for crowded buses. (Photo by Chris J Ratcliffe/Getty Images)

Several things have happened since May that mitigated that, most importantly the fact that the furlough was extended by the Government.

So is the tsunami still coming when the furlough eventually ends in March?

The extension of furlough has helped reduce its scale: It’s given businesses the opportunity to revive their businesses and it’s given workers new opportunities to find new jobs. But I think there will still be a steady rise in unemployment next year and it will get to levels we haven’t seen in some time, but not as bad as I had first thought in May.

FURLOUGH-EXTENDED
The Chancellor of the Exchequer Rishi Sunak extended the furlough scheme until 31 March

The OBR forecast predicts unemployement will peak at 7.5 per cent next year, that about 2.5million people out of work. Do you think now that is too negative a forecast compared to what youre seeing?

If what we’re seeing in terms of new jobs coming online is played out, as I hope it will be, then I think we can do better than that. And we wouldn’t necessarily need to have that high level of unemployment. The important thing is to move people into new jobs quickly. Obviously the news about the vaccine is huge, that immediately gives businesses more confidence about hiring and opening up again. However, the government has also taken quite a lot of action getting people back into work, whether it’s the kickstart scheme or the restart scheme.

The Reed job postings data was positive for the UK overall, but for London, the rise was only two per cent, what’s that down to?

Yes, London has been hardest hit. The working-from-home rule has greatly reduced commuter numbers into the City, that of course had a knock-on effect for all the businesses that rely on them. But London will revive and it’ll come back strongly in fact because, although there are lots of advantages to working from home, there are also many from working in a dynamic office environment as well. The lights will come back on again. It’s a fantastic global business centre and it will continue to be.

But before there was the effects of Covid-19, there was the effects of Brexit. Now that the Withdrawal Period is ending, how will this new era impact on hiring in 2021?

It will create scarcity in the labour market in certain areas that’ll lead to an increase in wages, so that’s a possibility. I’ll be looking at what arrangements are put in place subsequently, because there are areas of persistent skills shortages, whether it’s technology or social care. So will that be addressed? But both issues [Brexit and Covid] can be resolved quite quickly. I’m optimistic for next year and beyond. I think we could be in for quite a nice run of good economic growth.

Read more

22 months of cuts: Jobs crisis deepens despite growth boost 

London has defied national trends as job postings in the capital rose.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • Markets & Economics
  • News

Categories

  • Business
  • Economics

Related Topics

  • UK jobs
  • UK jobs, employment and wages

Trending Articles

  • Can debt-ridden Morrisons become a Big Four supermarket again?

  • Ratcliffe’s Ineos saves Runcorn plant

  • Amazon says it buys books in bulk to ‘improve products’

  • House prices in wealthy London boroughs fall by up to £300,000

  • HMRC mansion tax inspectors to target homes for property valuations

More from Morning Wire

  • Burnham’s devolution drive could ‘push 90,000 jobs out of London’

    Economics
    In 2022, rolling Tube strikes led to massive queues for crowded buses. (Photo by Chris J Ratcliffe/Getty Images)
  • 22 months of cuts: Jobs crisis deepens despite growth boost 

    Economics
    London has defied national trends as job postings in the capital rose.
  • Burnham facing calls to cut employment red tape as job seekers grow for 41 months

    Economics
    Office for National Statistics
  • Public sector makes wage growth higher than expected

    Economics
    London has defied national trends as job postings in the capital rose.
  • Graduate jobs market slumps to new low

    Economics
    Three graduates in black caps with purple tassels and purple academic gowns from behind.
  • Diageo boss ‘drastic’ Dave Lewis eyes £20m pay deal as 2,000 jobs slashed

    Hospitality
    Dave Lewis, former Tesco CEO, smiling in a supermarket aisle with products on shelves
  • ‘Absurd’: Government seeks quantum tech chief – no experience necessary

    Tech
    Advanced quantum computer with intricate circuits and glowing interface, illustrating cutting-edge technology innovations
  • Jobs market ‘stops moving’ as employment costs weigh on hirers

    Economics
    The recruitment industry is grappling with a slowdown in hiring among UK employers and wider macro-economic uncertainty.
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • EU Institutions
  • Europe

Business

  • Markets
  • Business
  • Economy
  • Regulation
  • Competition
  • Public Affairs

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook