Skip to content
Friday 7 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE
MorningWire

European business, markets and politics

FTSE 100
10,901.09
+0.31%
DAX
26,319.45
+0.69%
CAC 40
8,714.93
+0.17%
STOXX 50
6,523.86
+0.33%
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
More
GermanyFranceBankingAIEnergyFintechPropertyCapital Markets
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
  • DE
Thursday 18 September 2025 11:22 am

Savers stick to cash amid fears over investment risks

By: Maisie Grice

Investment Reporter

Add as a preferred source on Google
Savers are parking their earnings in cash

Fears over falling stock prices are prompting UK savers to avoid investing, new research has found, with Brits preferring to park their earnings in cash.

According to online trading platform IG, three in five savers believe any form of retail investing is too risky, despite government and industry figures’ encouragement  to increase their exposure to the stock market.

Over 70 per cent of respondents credited disclaimers, such as the frequently seen “capital at risk. You may get back less than you invest”’, as deterring them from taking the initial step away from cash and savings accounts. 

Michael Healy, UK managing director at IG, said: “We urgently need to change the perception of investing so more people in the UK can benefit from the long-term wealth building opportunities it offers.

One area we can address immediately is the way we frame risk for both cash and investments.”

Cash is king

Over 50 per cent of people were also unaware that cash loses value over time, ultimately eroding the amount saved, due to inflation impacting the purchasing power of money.

In particular, young people lacked a significant understanding of the impact of inflation on cash, believing it to only affect investments, reflecting their attitude towards retail investing.

In the 2023/24 financial year, investors increasingly scrambled for cash, with the number of cash ISA subscriptions growing by 67 per cent to £69.5bn, according to HMRC data, with 9.9m open accounts.

Read more

Aegon warns red tape is blocking pension investment spree

London skyline with iconic insurance buildings under clear sky reflecting the citys financial and business hub atmosphere

Meanwhile, stock and shares ISA subscriptions rose by just 11 per cent to £31.1bn, with 4.1m open accounts.

Damon Hopkins, head of DC workplace savings at Broadstone said: “Cash certainly remains king in the UK…despite the long term growth potential that other assets can offer savers.”

Marianna Hunt, personal finance specialist at Fidelity International also warned that “if interest rates should continue falling, cash returns are likely to drop further”.

Show the risks

However, 30 per cent of respondents said they would be more likely to shift their money from savings accounts to the stock market if cash accounts detailed the inflation risks.

Industry figures are calling for regulators to enforce balanced risk disclaimers across both cash and traditional investment products, to prevent over reliance on cash and boost overall returns.

Healy said: “Cash accounts should carry the same proportionate risk warnings as investment products.

“We also need to balance the risks and potential rewards of investing, rather than focusing solely on fear.”

Read more

Ban foreign stocks from Isa wrapper, says top pensions boss

Nicholas Lyons, former Lord Mayor of London, speaking at a podium with microphones, discussing fresh ISA rules.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Business
  • Investing
  • Markets
  • Alternate Investments

People & Organisations

  • Fidelity
  • London Stock Exchange
  • UK economy
  • UK Government

Related Topics

  • Activist investing
  • Capital Markets
  • Economics
  • investment platform
  • Investment trusts
  • investors
  • Retail investing
  • UK investments

Trending Articles

  • Revolut founder’s wealth set to balloon amid talks of share award at $500bn valuation

  • Rupert Lowe axes pensions triple lock and pledges tax cuts in economic plan

  • Liverpool owners tipped to sell – but not to Amazon boss Bezos – by former CEO

  • WPP slashes jobs as revenue continues to fall

  • As it happened: Stocks rise as oil fluctuates after Red Sea attack; US-Iran deal ‘being circulated’

More from Morning Wire

  • Aegon warns red tape is blocking pension investment spree

    Investing
    London skyline with iconic insurance buildings under clear sky reflecting the citys financial and business hub atmosphere
  • Ban foreign stocks from Isa wrapper, says top pensions boss

    Investing
    Nicholas Lyons, former Lord Mayor of London, speaking at a podium with microphones, discussing fresh ISA rules.
  • St James’s Place suffers £1bn hit to flows as investors look to dodge pension tax

    Investing
    St James's Place (SJP) (Photo Illustration by Igor Golovniov/SOPA Images/LightRocket via Getty Images)
  • IHT pension scramble shows ‘no sign of slowing down’, says Royal London boss 

    Investing
    Royal London shared £181mn with its 2.3m customers in April
  • Burnham backs plan to pump £1bn pension funds into start-ups

    Investing
    Man in suit and red tie speaking at a podium to an audience in a modern building.
  • The Leeds Reforms fixed the plumbing – now we’re turning up the tap for retail investors

    Opinion
    Rachel Reeves delivering a speech at a press event, wearing a navy blazer and standing in front of a backdrop with logos.
  • Burnham and Healey face investor fury over summer of tax speculation

    Politics
    Andy Burnham, wearing glasses and a blue tie, speaks at a conference with a bald man in a red tie beside him.
  • Alpaca Launches German Equities Trading via Deutsche Börse Xetra

    Business Wire
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Business

  • Markets
  • Banking
  • Technology
  • Energy
  • Property
  • Fintech

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook