Thursday 13 October 2016 10:03 am

Shock, horror, Bovril: Here’s how Twitter has reacted to Marmitegate

A nation is in shock after Tesco said it is locked in a battle with Unilever over a potential 10 per cent price hike.

As it stands, Tesco has admitted it may start to run out of Unilever's brands, which include Dove and Persil. And experts have warned this may not be the last threatened shortage of household staples in the wake of the Brexit vote.

But consumers are only worried about one thing: Marmite. Such is the collective angst about Marmite supplies running out, Twitterers have used the hashtag #Marmitegate to tweet their worries.

Here are some of the most tragic tweets.

Some tweeted their despair

https://twitter.com/littlemissalien/status/786490740692090880

@themarmitegirl Thoughts are with you at this difficult time.Stay strong. #Marmitegate.

— Ann Walker (@_AnnWalker) October 13, 2016

#Marmitegate Its war! pic.twitter.com/ImTf77LfMp

— MarathonRun (@marathonrun01) October 13, 2016

Many are upset by the news about Marmite, but when they find out there are no more Pot Noodles, there will be violence.#unilever #tesco

— Tim Ireland 💙⚜️🔥🎤 (@bloggerheads) October 12, 2016

And there was a certain amount of panic

https://twitter.com/tallgeekychap/status/786479872159850496

Good morning, we are just panic buying Marmite, there is no room left in the office. Just marmite. Please help we can’t stop.

— Dave (@davechannel) October 13, 2016

Some delays and disruption while we panic-buy Marmite #Marmitegate

— BadSouthernRail (@BadSouthernRail) October 13, 2016

Some gloated

Taking stock of our Marmite supplies. If we're frugal we may last a couple of months … #Marmitegate #putthebrakeon pic.twitter.com/l1mlKxZvab

— Deborah Wilson David 🕊️ (@DeborahWDavid) October 12, 2016

https://twitter.com/PhilipW73/status/786451147733233664

For some, this was simply about survival

https://twitter.com/MrMiNiKi/status/786449878364852224

https://twitter.com/georger52743956/status/786448901934952448

Others drew convenient comparisons

The thing is about marmite: 52% of people like it, while 48% of people hate it.

— James Harkin (@JamesHarkin) October 13, 2016

Went to see the boss today to ask for a pay rise.
He said "Is it #Brexit?"

I said "No, Marmite"#Marmitegate @Tesco @Unilever

— George S 💙🍉 (@mutantteenager) October 13, 2016

https://twitter.com/FetchezLaVache_/status/786313060713652224

#Marmitegate

"That 350m per week to the NHS was a lie"
"Oh, whatever"

"Marmite & PG Tips are no longer available in the shops" …. pic.twitter.com/lX1yVQbuR4

— Dave (@dave_boon) October 13, 2016

Clearly the #Marmite struggle is real for someone riding my train this morning! #Brexit #Marmitegate pic.twitter.com/SXH8HyfCGE

— Phill JD (@Digital_PhillJD) October 13, 2016