Skip to content
Sunday 30 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE · FR
MorningWire

European business, markets and politics

FTSE 100
10,824.26
+0.29%
DAX
26,569.99
+0.77%
CAC 40
8,401.18
+0.98%
STOXX 50
6,485.67
+0.95%
  • Europe
  • Markets
  • Business
  • Economy
  • Regulation
  • Politics
  • Opinion
More
GermanyFranceEU InstitutionsCompetitionPublic AffairsBankingTechnologyEnergy
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Regulation
  • Politics
  • Opinion
  • DE
Thursday 07 June 2012 7:07 pm

Should we be trusting of social networking companies to protect our online privacy?

By: KCS-content

Add as a preferred source on Google

YES

Sam Bowman

Like all firms, social networks can only succeed by giving customers what they want. If people want privacy, the profit motive will give social networks a good incentive to offer it to them. LinkedIn’s security breach this week will probably provoke new innovations in security. Social networks have to constantly innovate and compete with each other to stay alive. If ever there was a good reason for other sites to improve security, losing users – valued for Facebook at $121 each – is it. Getting the government involved would be a disaster. Markets are dynamic, with a strong profit motive to give the customer what she wants. Government is monolithic and, as repeated high-profile NHS and police data losses demonstrate, it is no better than private firms at protecting data. The big difference is that, with private firms, we can opt out.

Sam Bowman is head of research at the Adam Smith Institute

NO

Nick Pickles

Let’s not beat about the bush. Personal information is the currency of the digital age. It’s the fuel that powers free services we all take for granted. Business models are already maturing to offer freemium services, trading your cash for enhanced privacy.

But this has come at a price. Companies now know more about us through a webmail service or social network than the government knows about us. Who can blame them in seeking to maximise the revenue that they can make from this easily accessible natural resource?That’s the trade-off – profit versus privacy. The problem is that when the time comes to make that decision, the companies already have the data. Until we can make an informed choice about how much data we hand over, empowered rather than confused by privacy policies, we can’t trust the companies collecting it.

Nick Pickles is the director of Big Brother Watch

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • Opinion

Categories

  • Opinion

Related Topics

  • NULL

Trending Articles

  • Pensioners to hand over bank statements in government benefits crackdown

  • Jamie Carragher: HMRC petitions for Sky Sports star to be declared bankrupt

  • Jamie Vardy bags Bundesliga rights as he steps up streaming war with Neville and Lineker

  • City firms mandate phone and face-to-face comms bootcamps for Gen Z lawyers

  • Brewdog founder James Watt hits out at ‘total silence’ over new venture

More from Morning Wire

  • Everfox Reaffirms Commitment to UK Armed Forces Covenant

    Business Wire
  • Labour’s ‘chaotic’ zero-hour crackdown could cost firms £3bn per year

    Economics
    Andy Burnham, Mayor of Greater Manchester, in a suit and glasses, looking serious against a bright sky.
  • ‘Social value’ procurement rules are an absurd waste of time and money

    Economics
    Tunnelling for the Euston link finally kicks off this week.
  • Signal Taps Cloudflare to Help Protect the Privacy of Hundreds of Millions of Users Through Key Transparency

    Business Wire
  • Options Announces the Availability of Kimi K3 on Its PrivateMind Platform At No Additional Cost to Existing Customers

    Business Wire
  • Vodafone defends migrant SIM scheme after Reform threat

    Telecoms
    Zia Yusuf at a business event, wearing a suit and tie, delivering a keynote speech in a modern conference setting
  • Policing alone won’t solve London’s shoplifting epidemic

    Opinion
    Shoplifting incident in retail store with security camera footage showing suspect concealing merchandise in jacket
  • Crossbow Enterprise Cybersecurity Secures Third Consecutive PCI SSC GEAR Term (2026–2028), Bringing Nearly 12 Years of Expertise to Global Payment Security

    Business Wire
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • EU Institutions
  • Europe

Business

  • Markets
  • Business
  • Economy
  • Regulation
  • Competition
  • Public Affairs

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook