Skip to content
Sunday 9 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE
MorningWire

European business, markets and politics

FTSE 100
10,901.09
+0.31%
DAX
26,319.45
+0.69%
CAC 40
8,714.93
+0.17%
STOXX 50
6,523.86
+0.33%
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
More
GermanyFranceBankingAIEnergyFintechPropertyCapital Markets
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
  • DE
Friday 04 July 2008 4:48 pm  |  Updated:  Tuesday 26 October 2021 4:55 pm

Sugar for Mayor?

By: Morning Wire Reporter

Add as a preferred source on Google

If you thought the last London Mayoral elections were farcical, just wait for the next lot.

Boris Johnson has only been in office for a matter of weeks, yet there is already speculation about who Labour might put up against the gaffe-prone oaf in May 2012.

Two-term incumbent Ken Livingstone, who Johnson dethroned this year, has indicated a desire to run again, but it is thought Labour will want a new face in four years’ time.

And the name all over the press last week, multi-millionaire businessman and star of BBC reality show The Apprentice, Sir Alan Sugar, is 10/1 to be named Labour’s next candidate.

If it happens, Sugar’s tale would bear a strange resemblance to that of Mayor of New York City Michael Bloomberg – the Jewish businessman who made a fortune from flogging electronic screens.

But is Sir Alan willing to do it? He would be of pensionable age by the 2012 contest, and while I can’t see him putting up his feet at 65, I’m not sure he would be wanting to step down from his business empire to run London either. Nevertheless, the Hackney-born magnate, a long admirer of Gordon Brown and a financial donor to the Labour Party, spoke last week about the job, saying: “Someone like me who cuts to the chase would be the right kind of person to look after London,” he said.

However, there are plenty of people who believe it would be a bad idea for Sugar to be named Mayor, an outcome currently priced 20/1 with Ladbrokes.

Sugar is known to deal with most problems with the subtlety of a battering ram, and if appointed to fix the capital’s problems, it could be like applying a stomach pump when all that is needed is a dose of Alka Selzer.

As a Tottenham supporter, I’ve always had a soft spot for Sugar, ever since he came to the rescue of the cash-strapped club in 1991, when the spectre of Robert Maxwell was hanging over White Hart Lane.

But I think the Labour Party are just after a bit of publicity and are worried about Livingstone, who is unable to tear himself away from City Hall.

Perhaps they’re hoping a spoonful of Sugar will help the Livingstone go down… (Sorry, I couldn’t resist that).

Read more

National Tequila Day: Three cocktails to celebrate

Hand garnishing a vibrant blueberry margarita with lime peel, alongside El Mayor tequila, limes, and blueberries.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Politics

Trending Articles

  • Thames Water faces fresh threat to survival after pensions regulation breach

  • PwC’s Embankment HQ to get major makeover ahead of Canary Wharf move

  • Family feud: London estate agent Winkworth sues chair over plot with wife to oust son from board

  • As it happened: Stocks rise despite new tensions in Strait of Hormuz; Oil price climbs

  • A tribute to wine legend Matthew Jukes by his friend Libby Brodie

More from Morning Wire

  • National Tequila Day: Three cocktails to celebrate

    Life&Style
    Hand garnishing a vibrant blueberry margarita with lime peel, alongside El Mayor tequila, limes, and blueberries.
  • No air conditioning on the Tube? Blame Sadiq Khan

    Opinion
    Crowded London Underground platform during summer heat wave, passengers fanning themselves to stay cool
  • Burnham: I’ll be a pro-business Prime Minister

    Politics
    Andy Burnham speaking at Labour leadership event, addressing the audience with confidence and engaging in political discou...
  • Manchester billionaire tables £583m offer for property developer Harworth

    Property
    Harworth Group building exterior with a brick facade and prominent entrance under a blue sky
  • London workers most exposed to AI jobs cull

    Economics
    London skyline with modern skyscrapers and lush green foliage in foreground on a clear day, highlighting urban nature balance
  • Voters expect Burnham to hike taxes

    Politics
    Andy Burnham discussing capital gains tax increase during a press conference, highlighting potential economic impacts
  • Shabana Mahmood set to be named Chancellor by Burnham

    Politics
    Shabana Mahmood, potential Chancellor, in a professional setting, poised and confident, reflecting leadership qualities
  • ‘Too much tax, too much regulation’: Fintech chief sounds alarm on UK economy and IPO market

    Fintech
    CEO Paul Taylor in a business meeting setting, discussing strategic company growth plans, wearing a suit and tie.
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Business

  • Markets
  • Banking
  • Technology
  • Energy
  • Property
  • Fintech

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook