Skip to content
Friday 7 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE
MorningWire

European business, markets and politics

FTSE 100
10,945.83
+0.72%
DAX
26,373.91
+0.89%
CAC 40
8,737.14
+0.43%
STOXX 50
6,546.71
+0.68%
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
More
GermanyFranceBankingAIEnergyFintechPropertyCapital Markets
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
  • DE
Morning Wire’s journalism is supported by our readers. .
Wednesday 19 November 2025 3:02 pm

The London LISA problem

By: Maisie Grice

Investment Reporter

Add as a preferred source on Google
Modern residential house with contemporary architecture design in suburban neighborhood, showcasing large windows and land...
Residential living in West London, UK

ISAs are set for a starring role in next week’s Budget as Chancellor Rachel Reeves searches for ways to kickstart economic growth.

The Treasury is reportedly mulling a slash to the cash ISA ceiling from £20,000 to £10,000 to stop Brits hoarding cash, and encourage investment into domestic stocks.

Dividends are also potentially in the firing line and rumoured to be subjected to higher taxes, making it crucial to have investments in a tax-efficient wrapper, such as a stocks and shares ISA.

But much to the chagrin of many young Londoners, one ISA that doesn’t appear up for discussion is the Lifetime ISA or LISA. 

What is a Lifetime ISA?

In the 2016 Autumn Budget, then Chancellor George Osbourne unveiled the LISA, aimed at helping young people save more efficiently.

The product was launched in April 2017, allowing individuals aged 18 to 40 to contribute £4,000 tax free each year, until they hit the £20,000 ceiling, to either put towards the purchase of a first home or use for retirement.

It took the place of the Help to Buy ISA, with both politicians and real estate industry figures agreeing the higher annual savings limit and greater property price flexibility of the LISA was a more attractive alternative.

But nearly a decade on, many first time buyers in the capital are unable to benefit from the scheme.

Pricing woes

Earlier this year, the Treasury select committee released a long awaited report on the LISA outlining issues with the product such as the 25 per cent penalty on unauthorised withdrawals.

Following its release, the government acknowledged the account’s importance in helping people invest and achieve home ownership.

However, Labour failed to express a commitment to altering the property price cap, which has been frozen at £450,000 since its introduction, despite house inflation rising by nearly 31 per cent over the past eight years..

If the LISA cap had kept pace, it would now stand at approximately £600,000.

For the majority of the country the cap does not pose a major problem, with the average house price in September 2025 standing at £272,000, according to the latest data from the Office of National Statistics.

In April 2017 it stood at £220,000, making the LISA fit for purpose upon being made available for investors.

Read more

Ban foreign stocks from Isa wrapper, says top pensions boss

Nicholas Lyons, former Lord Mayor of London, speaking at a podium with microphones, discussing fresh ISA rules.
chart visualization

The London difference

But for Londoners, it’s a different story. Even at the time of the LISA’s introduction,the average price for a property in London stood at £483,000, well above the scheme’s ceiling.

Since then, prices in the capital have continued to soar, with the average property hitting £550,000 just in September.

Only roughly 30 per cent of the current London housing stock is below the £450,000 threshold, of which the majority are studios or one-bedroom flats, making it impossible for young Londoners to use the LISA to buy a home in which to start a family.

For most Londoners who have saved for their first property in a LISA, house prices exceed the limit, causing withdrawals for properties over the cap to fall outside of permitted conditions.

This leaves holders subject to a 25 per cent penalty on the total amount withdrawn, including the government bonus and their own money, effectively causing them to lose 6.25 per cent of their own savings.

Ending the freeze for London?

The cap has caused controversy in London, placing those who opt to use the LISA for more expensive properties, in increasingly strained financial conditions upon being penalised.

Others have since stopped paying into their account after realising it was not beneficial in the London market.

This has led many financial advisors and estate agents to call for a separate LISA, tailored specifically for London prices, in order for investors to use their savings without fears of ultimately losing capital.

However, some have argued that the national cap should be raised in line with wider market conditions.

Brian Byrnes, head of personal finance at Moneybox, said: “We recognise concerns, particularly from some of our London-based customers, around the £450,000 property price cap.

“To ensure the product remains simple and accessible to those who need it most, we support a single national cap reviewed annually to keep pace with real market conditions.

“Savers shouldn’t be punished for using the LISA as it was intended, buying a first home or saving for retirement.”

Moneybox’s call for a national cap comes as more areas just outside of the capital, such as Brighton and Cambridge, see house prices inch closer to jumping the limit.

They expected to surpass it by 2030, and if house inflation keeps rising, LISA holders across other areas of the country may also soon see their savings be priced out.

Read more

It’s not up to retail investors to revive the London Stock Market

Piggy bank with Union Jack flag design on light wooden surface, symbolizing UK savings or economy.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Business
  • Investing
  • News
  • Personal Finance

People & Organisations

  • Autumn Budget
  • George Osbourne
  • ISA
  • Lifetime ISA
  • LISA
  • Property
  • Rachel Reeves
  • UK economy

Related Topics

  • Isas
  • London
  • property market
  • Retail investing
  • UK house prices

Trending Articles

  • Revolut founder’s wealth set to balloon amid talks of share award at $500bn valuation

  • Rupert Lowe axes pensions triple lock and pledges tax cuts in economic plan

  • Liverpool owners tipped to sell – but not to Amazon boss Bezos – by former CEO

  • As it happened: Stocks rise as oil fluctuates after Red Sea attack; US-Iran deal ‘being circulated’

  • WPP slashes jobs as revenue continues to fall

More from Morning Wire

  • PwC’s Embankment HQ to get major makeover ahead of Canary Wharf move

    Property
    Architectural rendering of a modern building with a curved roof, balconies, and a landscaped terrace with city skyline views.
  • Mexico breaks ranks and dents Uefa-led bid to oust embattled Fifa kingpin Infantino

    Sport Business
    Gianni Infantino, FIFA President, smiling as golden confetti falls around him
  • Family feud: London estate agent Winkworth sues chair over plot with wife to oust son from board

    Property
    Winkworth estate agent For Sale sign in front of a brick building, indicating property prices and availability.
  • BBC to broadcast Alexis Ohanian co-founded all-female athletics series Athlos

    Sport Business
    Keely Hodgkinson waves to the crowd at a track and field event, wearing a purple and black athletic top.
  • JD assembles Ikea chair after rocky period for retailer

    Retail
    Peter Agnefjäll, former IKEA CEO, in a suit, headshot
  • FTSE 100 Live: Stocks rise despite new tensions in Strait of Hormuz; Oil price climbs

    FTSE 100 Live
    Bustling shipping activity in the Strait of Hormuz with tankers and cargo ships navigating Iranian waters.
  • Sorry Hearn, Northampton Saints idiots if they pay Pollock £1m

    Sport Business
    GettyImages 2282147422
  • Apollo snaps up Easyjet after Castlelake walks away

    Aviation
    EasyJet airplane at airport terminal with passengers boarding, representing airline industry and travel news updates
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Business

  • Markets
  • Banking
  • Technology
  • Energy
  • Property
  • Fintech

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook