Skip to content
Wednesday 12 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE
MorningWire

European business, markets and politics

FTSE 100
10,840.14
-0.04%
DAX
26,490.68
+0.38%
CAC 40
8,694.93
-0.23%
STOXX 50
6,559.69
+0.13%
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
More
GermanyFranceBankingAIEnergyFintechPropertyCapital Markets
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
  • DE
Friday 05 July 2024 8:14 am  |  Updated:  Friday 05 July 2024 10:23 am

This shallow but broad landslide must not hold back Starmer’s ambitions

By: Morning Wire Editorial

Add as a preferred source on Google
Keir Starmer is Prime Minister. Now the hard bit starts for the Labour leader.
Keir Starmer is Prime Minister. Now the hard bit starts for the Labour leader.

Make no mistake: it was a historic night for the Labour party, a triumph for the campaign strategists behind the party’s ‘efficient’ campaign, and a fine political achievement for Keir Starmer, who many still think isn’t a natural politician.

The big question this morning is whether this shallow but broad landslide – with a vote share lower than that of Blair or Corbyn going to Starmer – gives the new Prime Minister as strong a hand as he wanted.

When Starmer sat down with Morning Wire at the end of last year, he told us he was willing to be “unpopular.” 

The context then was planning reform. Would he really be willing to take the political hit that comes with building? With telling some local communities that they’re getting new homes and a bypass whether they want it or not? 

He assured us then that he would. Just as he has similarly made the case on NHS and public sector reform.

Play Video

There has, thus, been an argument that the very technocratic vision for government that Keir Starmer has would be most effective – indeed only effective – with a stonking majority. ‘Fixing Britain’ requires annoying people. Planning frustrates local MPs; public sector reform angers the unions. The logic ran that a strong majority gives him the mandate to do just that.

In parliamentary terms, that is his. His party is the House of Commons. 

Read more

Starmer took sport freebies worth tens of thousands of pounds while PM

Getty Images logo on a digital screen, symbolizing media content and stock photography for news and business platforms

In the nation, the picture is more complicated. The lack of a genuine popular mandate will embolden critics; MPs will be more nervous than they might otherwise have been, looking at majorities that will feel distinctly insecure. The next election starts today, and MPs will already be assessing how they hold on next time, particularly in seats that are neither tribally nor historically Labour. The spectre of Reform will spook those in more anti-immigration areas and it is impossible to believe 

David Cameron was once asked why he wanted to become Prime Minister. His answer – “I thought I’d be rather good at it” – became a byword for Etonian arrogance.

Listening to Keir Starmer, one suspects that for very different reasons he thinks the same of himself. 

In recent years if you asked him why he wanted the job at No10, he talked of his past: what he sees as a successful legal and public sector career, a record as he sees it of consistent performance. 

Now, though, the job is as much about herding a large, diverse, and nervous party as it is organisational change and delivery. 

To deliver the change Britain needs – on housing, infrastructure, on a step change in productivity – he will need to prove his political talents once again.

Read more

Keir Starmer wasn’t weird enough for Westminster

Keir Starmer holding a football with a World Cup logo, smiling and engaging in a sports event discussion.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Politics

People & Organisations

  • general election 2024

Related Topics

  • General Election 2024

Trending Articles

  • Five-star Mayfair hotel hit with HMRC winding-up petition

  • Nottingham Forest owner Marinakis sues Crystal Palace for defamation

  • Back to basics: Sainsbury’s gradual retreat from the British high street

  • Hargreaves Lansdown orders staff back to office

  • As it happened: Intel, Arm shares slide; Oil climbs higher

More from Morning Wire

  • Starmer took sport freebies worth tens of thousands of pounds while PM

    Sport Business
    Getty Images logo on a digital screen, symbolizing media content and stock photography for news and business platforms
  • Keir Starmer wasn’t weird enough for Westminster

    Opinion
    Keir Starmer holding a football with a World Cup logo, smiling and engaging in a sports event discussion.
  • As it happened: John Healey named Chancellor as Burnham shakes-up cabinet

    Politics
    Andy Burnham Downing Street
  • Victory wasted: The cautionary tale of Keir Starmer

    Opinion
    Keir Starmer exiting a building, dressed in a suit, amid media attention, reflecting leadership and political significance
  • ‘That’s reality’: Burnham will have to focus on international affairs, Starmer warns

    Politics
    Business conference attendees networking at a corporate event with banners and presentation screens in the background
  • Forget Burnham, what will Starmer do next?

    Opinion
    Keir Starmer announces resignation at press conference, standing behind podium with serious expression, addressing media
  • Top investment bank: Starmer and Reeves left UK ‘no better off than they found it’

    Economics
    Keir Starmer and Rachel Reeves discuss the Great British Summer Savings scheme at a press conference podium with banners b...
  • Burnham: I’ll be a pro-business Prime Minister

    Politics
    Andy Burnham speaking at Labour leadership event, addressing the audience with confidence and engaging in political discou...
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Business

  • Markets
  • Banking
  • Technology
  • Energy
  • Property
  • Fintech

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook