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UBC buys Radio Lynx for 2.4m
UBC Media, the radio-content company, has bought marketing group Radio Lynx for a total of £2.4m, it said yesterday. Radio Lynx provides advertisers with marketing campaigns to put out on radio stations and websites. Clients include P&O Ferries, Coca-Cola, Lloyds Bank and Sainsbury’s. The deal allows UBC to extend its share of the marketing services sector after it acquired IntaMedia, a similar company to Radio Lynx, last month.