Skip to content
Saturday 5 September 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE · FR
MorningWire

European business, markets and politics

FTSE 100
10,831.09
0.00%
DAX
26,046.40
+0.17%
CAC 40
8,278.77
-0.09%
STOXX 50
6,392.93
+0.16%
  • Europe
  • Markets
  • Business
  • Economy
  • Regulation
  • Politics
  • Opinion
More
GermanyFranceEU InstitutionsCompetitionPublic AffairsBankingTechnologyEnergy
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Regulation
  • Politics
  • Opinion
  • DE
Sunday 27 October 2013 11:50 pm

City Matters: Celebrate the soft power underpinning London’s economic fundamentals

By: Express KCS

Add as a preferred source on Google

OVER the past twelve months, we have seen the UK economy, London and the City move towards a healthier position.

The UK economy expanded by 0.8 per cent in the third quarter, the IMF has significantly raised its growth forecast for 2013 as a whole, London businesses feel more optimistic than at any time since 2010, and the value of the 53 UK-issued initial public offerings so far this year is $8.1bn (£5bn) – on track to be the highest level since 2008. Jobs in the City are now back at their 2007 levels.

There has also been a 11.6 per cent rise in UK restaurant sales since 2009 – a sure sign that confidence has increased. The soon-to-be-completed Walkie Talkie and Cheesegrater skyscrapers have already pre-let more than half their space. The insurance, legal and technology sectors, in particular, are demonstrating strong growth in the Square Mile. For years, we have been told that recovery is just around the corner, but at last we can agree: the green shoots of recovery are finally sprouting.

It is important to recognise that this economic data is underpinned by what is called “soft power” as well as strong fundamentals. International investors flock to the Square Mile because of its commitment to the rule of law and an independent judiciary. British commercial law is held up as the gold standard in many countries, and investors know that they will be treated fairly and responsibly here. These practical concerns play a huge role in the decision-making process that leads companies to locate in the UK.

And this is by no means the whole story. People want to live somewhere with spirit, and companies want to invest in a vibrant destination. London has this in spades, whether it is the South Bank, the West End or Shoreditch. The City’s cultural quarter is a key part of this cluster, with the Barbican, the Guildhall School of Music & Drama, the Museum of London, the London Symphony Orchestra, and others offering world class facilities and talent on our doorsteps, and exhibitions such as the Cheapside Hoard bringing history to life.

London also plays host to many of the world’s best schools and universities, and counts among its accolades the title of the Greenest City in Europe. Canada Corporation runs more than 11,000 acres of green space, including our Britain in Bloom Gold Award-winning City Gardens, Hampstead Heath and Epping Forest. These benefit Londoners far beyond the Square Mile by helping to deliver a better quality of life.

These unique cultural assets are recognised right across the globe as the jewels in London’s crown, and a major factor for our continued future success as a hub for international business. We have the secure legal background, the joyful exuberance of a bustling capital, and increasingly the positive economic growth needed to ensure a winning combination for decades to come.

It has been a privilege to serve this great City of ours for the past year, and I look forward to passing the baton over to Fiona Woolf next month when she takes over as our new lord mayor.

Roger Gifford is the lord mayor of London.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • Opinion

Categories

  • Opinion

Trending Articles

  • Jenrick pledges to raise tax-free personal allowance to £15,000

  • Beer, kits, hospitality and stadia can take Women’s Super League to greater heights

  • Virgin Atlantic ends British Airways grip on Team GB partnership

  • Electra/Persona at the National Theatre review: A dull mash-up of Sophocles and Bergman

  • Dazn National League row: Club in ‘poodles’ rant as owner calls for end to broadcast deal

More from Morning Wire

  • Iran war could ‘halt growth’ across UK economy 

    Economics
    Andy Burnham, Mayor of Greater Manchester, in a dark suit and glasses, listening intently at a wooden table.
  • UK economy weathers Iran war shocks but slowdown incoming

    Economics
    Chancellor John Healey smiling, wearing a navy suit, white shirt, and red tie.
  • UK economy to ‘reverse gains’ as construction drags growth

    Economics
    Retail sales slowed in September
  • UK economy stuck in ‘slow lane’ as business investment to slump 

    Economics
    Westminster Parliament building under a clear sky, showcasing its iconic architecture in a news context.
  • War and tax: How the UK economy could get knocked off course

    Economics
    Andy Burnham speaking at a public event, emphasizing local governance and policy changes, wearing a suit and gesturing pas...
  • US bond market jitters spark UK economy recession warning

    Economics
    Donald Trump delivering a speech at a podium during a formal event, emphasizing key points to an attentive audience.
  • Does the real economy care that much about AI?

    AI
    Tesco store exterior with festive decorations, highlighting its 10-year UK market share high and Q3 sales performance.
  • Manufacturers overcome gloomy economy as output surge continues

    Industrials
    Manufacturing sector faces mounting tribunal pressures amid economic uncertainty
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • EU Institutions
  • Europe

Business

  • Markets
  • Business
  • Economy
  • Regulation
  • Competition
  • Public Affairs

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook