Skip to content
Sunday 16 August 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE
MorningWire

European business, markets and politics

FTSE 100
10,750.11
-0.21%
DAX
26,440.31
+0.53%
CAC 40
8,636.80
-0.16%
STOXX 50
6,539.59
-0.09%
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
More
GermanyFranceBankingAIEnergyFintechPropertyCapital Markets
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
  • DE
Thursday 19 July 2012 8:36 pm

An equestrian classic

By: KCS-content

Add as a preferred source on Google

It’s now an ubiquitous smart watch, but Jaeger-LeCoultre’s famous Reverso is one of the earliest examples of watches made with sports in mind.

First launched in 1931, its stroke of genius was the way it could be slid to the side and flipped over – ostensibly to protect the dial from flailing mallets during polo matches. You could argue that you may as well just leave it off, but its horsey associations – and the fact that the flippable reverse side was ideal for engraving coats of arms and other motifs – made it a hit with high society, and so it has remained.

Its link to equestrian sports is today maintained by Australian show jumper Edwina Tops-Alexander, the top-ranked female in her sport, who will be going for gold in London next month.

Pictured top: Lady Reverso, £5,350 www.jaegerlecoultre.com

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Morning Wire Content

Trending Articles

  • Grandparents fund university degrees to avoid inheritance tax net

  • Revolut chatbot goes rogue by charging users to cancel subscription

  • Brompton Bicycle sues former adviser for ‘professional negligence’

  • Revolut takes flight with launch of new airport lounges

  • Is the Zeekr 9X Super Hybrid the new luxury SUV to beat?

More from Morning Wire

  • LA28 Olympic Hospitality Launches New Once-in-a-Lifetime Packages for Equestrian, Golf, Beach Volleyball and More

    Business Wire
  • SailGP, rugby and PJL: Inside the new £50m budget sporting asset class

    Sport Business
    Getty Images logo on a digital screen, representing media and stock photography in a business news context
  • Royal Hospital Chelsea to host top Arabian horse competition

    Sport Business
    British soldiers in red uniforms parade in front of historic buildings under a partly cloudy sky.
  • Inside Paul Pogba’s Saudi camel racing club Al Haboob

    Sport Business
    Two racing camels with robotic jockeys and numbers on their sides run on a dirt track.
  • Not enough bums in Brum: Why so many empty seats at European Athletics Championships?

    Sport Business
    Runners from Great Britain, France, Netherlands, Germany, and Italy competing in a track event.
  • Crystal Palace stadium set for £130m revamp with 25,000 seats

    Sport Business
    Outdoor athletic stadium with red running track, green field, blue spectator seating, and large scoreboards.
  • Liverpool upheaval as key figure leaves after multi-club expansion fails

    Sport Business
    Stunning cityscape at dusk with skyscrapers illuminated, showcasing urban development and modern architecture.
  • Commonwealth Gold Medallists Return to the Court That Helped Inspire London

    Partner
    Team England athletes and dignitaries celebrate the Kings Baton Relay for Glasgow 2026 at a London sports festival.
MorningWire

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Business

  • Markets
  • Banking
  • Technology
  • Energy
  • Property
  • Fintech

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About Morning Wire
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 Morning Wire Ltd · Published by Morning Wire Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook