Exclusive: Fulham launch £900 a head Michelin-guide recognised hospitality at Craven Cottage
Premier League club Fulham FC will this week announce a Michelin Guide-recognised dining experience at their Craven Cottage home, Morning Wire can reveal.
Adam Byatt-directed Constance – based at Fulham Pier under head chef Charlie Crote – will launch “Constance on Matchdays”, beginning next Monday as Alvaro Arbeloa’s Fulham begin their Premier League season against Chelsea.
It will make the London club the only team in the UK with a Michelin Guide-recognised offering on its matchday. And fans can expect to pay around £900 per head for the privilege next Monday.
Michelin-starred dining in sport is usually reserved for golf courses while clubs such as French rugby team Toulouse have invited the likes of Michel Sarran to curate menus pre-match.
Byatt said: “Everything we’ve built at Constance comes from the same place – refined, seasonal cooking, delivered with consistency and care by a team that is here, day in and day out.
“Constance on Matchdays is a genuine extension of that.”
Fulham goes premium
Fulahm’s new Riverside stand – opened fully last season – features caviar, margaritas and £20,000 season tickets. Their three-story Sky Deck offering is seen as one of the most premium experiences accessible to non-owners in the Premier League, with the wider stand not featuring a corporate box structure within its walls.
Emerging culinary talent will be hired throughout the season with changing menus for each fixture.
Fulham Pier’s director Glen Sutton added: “Constance on Matchdays is a genuine shift in how premium experiences are designed and delivered in elite live sport. Matchday dining has too often relied on guest chef appearances or licensed concepts where the name turns up but the expected experience rarely follows.
“Because we operate Constance year-round, we can do something no other venue can: deliver the same standards, the same teams and the same restaurant on a matchday as on any other day.”