Major Mission Group shareholder told to reject Brave Bison bid May 15, 2024 One of Mission Group's major shareholders has been advised to reject by a bid by a competing digital marketing agency Brave Bison, calling the offer "highly unattractive".
The creative industries are vital to British soft power May 13, 2024 Advertising, marketing, film, TV and other creative industries not only shape the culture and ethos of our city, they project Britain to the world, says Ruth Mortimer Is the UK still a creative superpower? The last year has been marked by war, economic and technological disruption. With an election on the horizon and constant talk [...]
London’s most respected ad guru on why data giants Publicis and WPP have it wrong May 13, 2024 The former chief of operations at Publicis says brands that still launch with a TV ad and a poster blows his mind.
Mission rebuffs ‘opportunistic’ £27m takeover bid from Social Chain owner Brave Bison May 13, 2024 Mission Group has rebuffed a takeover proposal from fellow AIM resident and digital advertising company Brave Bison, which acquired Steven Bartlett-founded Social Chain last year.
Alastair Campbell’s PR agency holds back bonuses after Qatar’s late payment May 13, 2024 A top London PR agency that counts Alastair Campbell as a senior consultant was forced to delay its staff bonuses after the Qatari government was late paying millions of pounds of fees.
Martin Sorrell’s S4Capital places hope in AI as revenue slumps across the board May 10, 2024 S4Capital has been hit by lower advertising spending.
Jerry Seinfeld debut as director, Unfrosted, is a limp vanity project May 9, 2024 Unfrosted feels like a lazy compilation reel, a 90 minute-long box of empty calories. Jerry Seinfeld can surely do better.
WPP expects to return to growth in second-half as AI tools ‘deployed at scale’ April 25, 2024 For the full year, the company said it expected to report like-for-like revenue growth less pass-through costs of zero to one per cent.
Social media drives UK online ad spend to highest level ever April 25, 2024 Total ad spend rose six per cent in 2023 to £36.6bn, although this translated to a 1.2 per cent contraction after accounting for inflation.
Revolut plans advertising partnerships as it seeks new revenue streams April 23, 2024 Revolut is planning to monetise customer data through advertising partnerships as the firm looks to diversify revenue streams on its path to more sustainable profitability.