Zoe advert featuring Steven Bartlett banned for being ‘misleading’ May 21, 2025 An advert featuring Dragons’ Den star Steven Bartlett for nutrition brand Zoe has been banned after being ruled to be misleading. The Advertising Standards Authority (ASA) has found against the Facebook advert for Zoe’s Daily30+ supplement which the brand claimed contained “just real food” and “no ultra-processed” ingredients. The watchdog said the advert, which included [...]
Brits spend £5bn to avoid ads on Netflix, Amazon Prime, Disney+ and Spotify May 19, 2025 Brits are spending a staggering £5bn a year just to avoid ads on leading streaming services, according to a new report. In a bid to keep binge-watching and playlist-streaming interruption-free, a new Finder report found that over 31m UK adults now pay for premium, ad free subscriptions across Netflix, Amazon Prime, Disney +, and Spotify. [...]
UK has one Europe’s biggest nanny states May 15, 2025 The UK has one of the biggest nanny states in Europe, a new study has found. The report from the Institute of Economic Affairs (IEA) and the European Policy Information Centre, titled the Nanny State Index 2025, said that the UK has the 7th biggest nanny state in Europe. Edited by Dr Christopher Snowdon, head [...]
Sir Martin Sorrell: Clients ‘cautious’ as S4 Capital’s income tumbles May 8, 2025 S4 Capital, Sir Martin Sorrell’s advertising giant, recorded a sharp drop in revenue in its first-quarter trading update as geopolitical tensions weighed. The firm posted a 11.4 per cent slump in net revenue to £148.3m, which it said reflected the “continuing technology client caution” and headwinds from one “key client”. Takings from marketing services reduced [...]
Are we witnessing the slow death of advertising holding companies? May 5, 2025 The feted founder of AKQA, Ajaz Ahmed, has launched a new agency that promises to take on the “slow, bureaucratic” ad groups that since the pandemic have have been labouring under stagnant revenues and falling share prices. Ali Lyon asks: “Are those holding companies on borrowed time?” Ajaz Ahmed is not a man to shy [...]
Why Adolescence could unexpectedly boost teacher recruitment April 29, 2025 It may feel counterintuitive, but by showing the brutal reality of teaching, Adolescence could just inspire a new wave of teachers, writes Matt Waksman.
WPP bets big on AI after a slow start to 2025 April 25, 2025 WPP‘s revenue edged lower in the first quarter of 2024, as macroeconomic uncertainty and cautious client spending, as well as competitive pressure, weighed on advertising budgets globally. Yet, the firm is leaning heavily into AI, data and integration to fuel long-term growth, securing new business wins and pressing ahead with its transformation strategy. The advertising [...]
WPP: FTSE 100 giant offers free-lunch Friday to get staff into office April 13, 2025 The FTSE 100 advertising agency WPP has began offering free lunches to lure employees back into the office on Fridays. From April, WPP’s team of 108,000 people is expected to be in the office at least four days a week. The new rules require employees to work in the office at least two Fridays a [...]
Exclusive: WPP ad agencies Ogilvy and Grey have not yet introduced four-day office policy April 4, 2025 Two of WPP’s flagship advertising agencies have not been able to introduce their holding company’s contested return-to-office mandate because they do not have enough desks to accommodate the influx of staff. Morning Wire has learned that Ogilvy and Grey’s London offices have not yet implemented WPP’s demand for staff to work four days a week [...]
Advertising Week president Ruth Mortimer: ‘I was warned the salary leap might be too much’ April 3, 2025 From archaeologist to Advertising Week president, Ruth Mortimer has had quite the career. She tells us how she got there.