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JD Wetherspoon, Carlsberg unite
Pub group JD Wetherspoon and brewer Carlsberg UK have announced a new partnership to supply Carlsberg and Tuborg beers in all Wetherspoon’s outlets. The deal was unveiled yesterday at a launch at the new O2 Academy in Birmingham. JD Wetherspoon said the move was timed perfectly to exploit Carlsberg’s sponsorship of the FA and the England football team, almost a week after England qualified for the World Cup in South Africa next year.