Kemi Badenoch twice as popular as nearest rival to lead Conservatives July 11, 2024 Former business secretary Kemi Badenoch has twice as much support as her nearest rival to take over as Conservative leader, a poll has found.
Election 2024: Why Jeremy Hunt and Penny Mordaunt could lose their seats June 27, 2024 With the general election just a week away, some Tories - including Jeremy Hunt and Penny Mordaunt - may be struggling to get a good night’s sleep.
As a bidding war for Evri heats up, there are signs the brand is delivering June 27, 2024 Yougov’s chief executive Steve Hatch takes a closer look at the data behind the biggest stories in business. Recent reports have shown that multiple buyers are interested in buying Evri – withSky News putting the firm’s value at £2bn. If you’ve followed some of the headlinesaround the brand, you might find this valuation surprising (especially [...]
YouGov shares tank 35 per cent after it lowers forecasts June 20, 2024 Sales in its data products division were still slow and its fast-turnaround research services are declining.
Has Thames Water’s public esteem sunk to new depths? June 13, 2024 Earlier this year, Thames Water entered a standoff with water regulator Ofwat over attempts to raise customer bills by 40 per cent. At the time – when investors pulled £500m of funding from the utility supplier – YouGov data showed that the company was more disliked than not among the UK public. With media outlets [...]
As Greggs opens its 2,500th shop, the bakery chain is on a roll May 16, 2024 Alongside the launch of its new summer menu, Greggs recently announced that it was opening its 2,500th shop – a “significant milestone” in the company’s five-year growth plan, which was originally announced in October 2021. A lot has happened since then: the end of lockdowns, and the beginning of a cost-of-living crisis. But has Greggs’ [...]
Octopus is the UK’s top home electricity supplier – what powers its success? May 2, 2024 Ofgem recently confirmed that Octopus Energy has edged out British Gas to become the nation’s largest domestic energy supplier. The news follows the company’s takeover of Shell Energy (and its 1.3m customers) in 2023. But the last two years have been a fraught time for energy firms in terms of public opinion: if they’ve earned [...]
As Getir leaves the UK, can challengers crack the grocery delivery market? April 25, 2024 Just a few years after Getir entered the UK market during the Covid-19 pandemic, the brand is reportedly preparing to leave. The grocery delivery service’s exit is set to be announced this week, following its departure from Spain, France, and Italy earlier this year. So how did Getir get here? YouGov BrandIndex data shows that, [...]
Yougov forecasts higher revenue as chief flags ‘challenging’ economic backdrop March 26, 2024 YouGov has hiked its revenue guidance after two January acquisitions, but profit fell as its CEO flagged difficult economic conditions.