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Morning Wire / Freshwater Strategy poll

  • Local elections were a death knell for two-party politics

    May 12, 2026

    An era is distinctively over, but what takes its place, both in terms of who will lead the country and in the direction they will take, is far from clear, says Matthew Lesh “The old world is dying,” the Italian Marxist Antonio Gramsci said, “and the new world struggles to be born.”  Last week was [...]

  • Cabinet ministers urge Starmer to set path for succession

    May 11, 2026

    Keir Starmer’s Downing Street operation was plunged into a full-blown crisis on Monday, after three cabinet ministers urged him to set a timeline for his resignation despite the robust defence of his premiership he launched in a make-or-break stump speech earlier in the day. Speculation over the future of his government reached fever pitch into [...]

  • Historians won’t care about Starmer’s international diplomacy

    April 15, 2026

    When future historians explain why Keir Starmer's premiership fell apart, they'll look at domestic issues, not international diplomacy.

  • Tax fears mount: Most Brits unhappy with Labour over energy price rise 

    April 14, 2026

    The majority of Britons are unhappy with the Labour government’s response to the energy price jump sparked by the Iran war, new polling has found, as voters believe that Chancellor Rachel Reeves will turn to tax rises to keep public finances on a stable footing.  Fresh Morning Wire/Freshwater Strategy polling has found that 52 per [...]

  • Voters say Starmer should resign over Mandelson affair

    March 4, 2026

    Sir Keir Starmer should resign over his handling of the Peter Mandelson scandal as his apology failed to deal with allegations of sleaze within the Labour Party, the majority of voters believe.  The latest Morning Wire/Freshwater Strategy poll of UK voters has found that over half of Brits (59 per cent) believe Starmer should have [...]

  • Greens close gap with Labour in polls after historic by-election win

    March 3, 2026

    The Greens are now biting at the heels of the Labour Party in national polling after its candidate Hannah Spencer stormed to a historic by-election win in Gorton and Denton last week.  The latest Morning Wire/Freshwater Strategy poll puts the Greens on 15 per cent, with Labour ahead of them by three points, a smaller [...]

  • Voters think defections help Reform UK – and harm the Tories

    February 4, 2026

    Voters believe that political defections made by the likes of Robert Jenrick and Suella Braverman will help Reform UK in elections – and damage the Conservatives.  The latest Morning Wire/Freshwater Strategy poll of UK voters has found that 44 per cent think the recent defections will increase Reform’s chances at the next general election, compared [...]

  • New Years optimism wears off as economic expectations drop 

    February 4, 2026

    New Year’s optimism is beginning to fall away with the number of people expecting the economy to improve this year falling at the start of February. According to the latest Morning Wire/Freshwater Strategy poll of UK voters, the number of people expecting the economy to improve in the next 12 months has fallen by four [...]

  • Tories gain on Reform in polls yet Badenoch struggles for approval

    February 3, 2026

    The Conservatives have slightly narrowed Reform UK’s polling lead though Opposition leader Kemi Badenoch suffered a setback with a sharp decrease in approval ratings over the last month.  The Tories now lead Labour by five percentage points and trail Nigel Farage’s party by eight points in Morning Wire/Freshwater Strategy’s monthly poll.  Reform UK enjoy 30 [...]

  • Starmer in dire straits as British voters pessimistic on almost every issue

    January 15, 2026

    Leaders rarely fail because of a single decision. Starmer's problem is that voters are pessimistic on almost every major measure.

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